ZoomInfo

Zoom Information Inc.
Private
Industry Software as a Service
Predecessor Eliyon Technologies
Founded 2000
Founder Yonatan Stern
Headquarters Waltham, MA, United States
Number of employees
 100-200
Subsidiaries Bizo (sold to LinkedIn in 2014)[1]
Website www.zoominfo.com

ZoomInfo is a subscription-based software as a service (SaaS) company based in Waltham, Massachusetts that sells access to its database of information about business people and companies to sales, marketing and recruiting professionals. The company was originally established in 2000 as Eliyon Technologies by founder and CEO, Yonatan Stern.

Overview

Zoom Information Inc. (ZoomInfo) was founded by Yonatan Stern in 2000 as Eliyon Technologies.[2] The company’s investors include Venrock Associates, Ascent Venture partners, Commonwealth Capital Ventures, Flagship Ventures and Vulcan Capital.[3]

Business model

Zoominfo is a database marketing company. In Zoominfo's original business model, it sold access to its database of information about business people; its initial customers were human resources professionals, and people interested in targeting ads to business people and tracking their responses.[4] In 2005 it said had information on about 25 million people and 1.5 million companies;[5] by 2007 it said it had information on about 40 million people.[4]

Zoominfo acquired and maintains its database by copying data from the internet using a proprietary web crawler called NextGenSearchBot,[6] analyzing the copied data to extract information, and storing the information in a database.[7]

Part of the company's business model involves copying contents of web pages and storing them on its servers, and according to patent attorney Gene Quinn who runs the IPwatchdog intellectual property blog, this activity violates copyright law.[8]

Competition

Zoominfo's competitors are sites such as Linkedin, BoardEx, InsideView, Lead411, LeadGenius, Leadiro, and Hoovers.[9][10][11]

See also

References

  1. ↑ http://venturebeat.com/2014/07/22/linkedin-buys-bizo/
  2. ↑ Bloomberg. ZoomInfo Bloomberg profile Page accessed March 3, 2016
  3. ↑ ZoomInfo investors
  4. 1 2 Wade Roush (2007-06-02). "ZoomInfo Charts New World of Ads Based on "Business Demographics"". xconomy.com.
  5. ↑ "ZoomInfo -Meta People Search Engine". Search Engine Journal. 2005. Retrieved 2010-06-02.
  6. ↑ InternetOfficer.com ZoomInfo information page accessed March 3, 2016
  7. ↑ Jennifer Zaino (Dec 4, 2008). "ZoomInfo Zooms Marketers to Prospects". SemanticWeb.com.
  8. ↑ Gene Quinn (August 28, 2009). "Zoominfo’s Blatant Copyright Infringement". IPWatchdog.com.
  9. ↑ Dave McClintock for The Entrepreneur. May 23, 2011. When You're Hungry for Sales, Consider These Lead-Gen Tools
  10. ↑ https://www.crunchbase.com/organization/zoominfo
  11. ↑ G2 Crowd. ZoomInfo Alternatives and Competitors Page accessed March 3, 2016
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