Yureni Noshika

Yureni Noshika
Nationality Sri Lankan
Occupation Actress, Model
Years active 2007–Present
Website www.yureninoshika.lk

Yureni Noshika is a Sri Lankan actress active in the teledrama and movie industries. Noshika began her career winning the Miss Sri Lanka for Miss World contest and went on to commercials before making it in the television and movie industries.

Early life

Yureni Noshika was born in Sri Lanka as the only child in the family. Raised Christian, she studied at Methodist College in Colombo. Noshika was gaining qualifications to follow a career in law but this is currently on hold due to her acting obligations.

Career

Noshika won the prestigious "Models of the New Generation" pageant hosted by Derana TV in 2006, and went on to represent Sri Lanka at the Tourism World contest. Her potential for acting and musical talents were evident and she decided to follow a career in these fields, opting out of following a law career, which was her next preferred choice.

Following her media exposure, Noshika was approached by various internationally renowned brands to represent them in the media. After appearing in the TV commercials for Coca-Cola and Nestlé among many others, she was picked to appear in the teledrama Kindurangana, which was a remake for the Sri Lanka television market of the Hindi television serial Kasam Se. This was a joint venture between Balaji Telefilms of India and the Maharaja Organisation of Sri Lanka. Following the popularity of her role, she became the face of LUX calendar in that year.

Subsequently, she has appeared in many TV serials such as Sandasakki, Ayal, and Pingaladanauwwa among others.

Noshika entered the movie industry in 2009 and was immediately cast into one of the lead roles in the film Nino Live. The movie went on to gain both critical acclaim and commercial success.[1] Noshika is a versatile actress who does not want to be typecast in to a single genre or role. In her early years she has understood the importance of this versatility and chose to star in AddaLanuwa, DammaKodiya, a commercially successful comedy where she portrays the female lead opposite Tennison Cooray, a well-known and beloved comedic actor in Sri Lanka.

Commercials and endorsements

Endorsement Parent Company
Coca Cola The Coca Cola Company
Nestle` Nestle`USA
Dialog Telecom Dialog Axiata PLC
Ceylon Biscuits Ceylon Biscuits Ltd
LUX Unilever
Good Knight Godrej Consumer Products
Rexona Unilever
Hutch Hutchison Asia Telecom Group
Ceylonta Unilever
Raigm Chandanadeelepaya Raigam Herbal Remedies (Pvt.) Limited
Alaris Lanka Alaris Lanka (Pvt) Ltd
Multilac Macksons Paints Lanka (Pvt) Ltd
Minute Maid The Coca Cola Company
World Duty Free - Brand Ambassador World Duty Free SpA

Television appearances

Year Title Type
2008 Sirasa Dancing Stars Competition
2009 Kindurangana Tele-Drama
2009 Ayal Tele-Drama
2009 Pingala Danawwa Tele-Drama
2010 Sihina Cinderella Tele-Drama
2014 CSN T20 Cricket World Cup Broadcast Live Sports Tournament

Filmography

Year Title Role
2015 Pravegaya Minor role
2017 Nino Live Nunu
TBD Adda Lanuwa Damma Kodiya[2]

Discography

Singles as lead artist

Title Year
Saree Pote 2016

Beauty pageants and competitions

Year Event Result
2006 Miss Sri Lanka for Miss Tourism World Won
2006 Models of the New Generation Won

Awards and accolades

Year Award Category Result
2015 Raigm Awards Most Popular Actress Nominated
2015 Sumathi Awards Most Popular Actress Nominated
2015 Derana Music Video Awards Best Dance Video Won
2016 Sumathi Awards Most Popular Actress Nominated

Other activities

Noshika has her own regular fitness column in the Daily News.

Following her success and the experience gained thereafter, Noshika was selected to be a judge for the Miss Sri Lanka Online contest in 2012.[3]

References

  1. "Nino Live". Sinhala Film Database. Retrieved 22 December 2011.
  2. "Adda Lanuwa Damma Kodiya in post productions". Sarasaviya. Retrieved 24 June 2017.
  3. "Maria Alkasas Wins First Ever Online Beauty Pageant". AdaDerana.lk. Retrieved 9 January 2013.
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