WDBC

WDBC
City Escanaba, Michigan
Broadcast area (Daytime)
(Nighttime)
Branding AM 680
Slogan The Information Authority
America's Best Music
Frequency 680 kHz
Format Adult Standards, News, Talk
Power 10,000 watts (Daytime)
1,000 watts (Nighttime)
Class B
Facility ID 35115
Former frequencies 1490 kHz (1941-1950)
Affiliations Dial Global Adult Standards
Michigan Radio Network
Michigan IMG Sports Network
Owner Sovereign Communications
Website WDBC website

WDBC (680 AM, "The Information Authority") is a radio station licensed to Escanaba, Michigan broadcasting a full-service format featuring news, talk and adult standards music.

WDBC is Upper Michigan's most powerful AM radio station in terms of signal strength; its 10,000-watt daytime signal can be heard from Iron River in the west to St. Ignace in the east, and as far away as Green Bay, Wisconsin and Manistee, Michigan. On November 17, 2016 WDBC was granted a Federal Communications Commission construction permit to decrease day power to 6,000 watts.[1]

WDBC has broadcast a variety of popular music formats over the years. In the 1970s it was a Top 40 music station and an affiliate of Casey Kasem's American Top 40 countdown show. In the 1980s and into the early 1990s, the station played adult contemporary music. The station later went oldies and then standards, using the Music of Your Life format and then Jones Radio Networks' Jones Standards.

On September 30, 2008, Jones Radio Network discontinued Jones Standards following its purchase by Triton Media Group, owner of the Dial Global stable of 24/7 formats. Like many other Jones Standards outlets, WDBC switched over to Dial Global's "Adult Standards" (America's Best Music) network.

On April 4, 2017, WDBC and sister station WYKX were sold to Sovereign Communications for $866,000.[2]

References

Coordinates: 45°45′47″N 87°05′41″W / 45.76306°N 87.09472°W / 45.76306; -87.09472


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