Valomilk

A Valomilk cup split

Valomilk is a marshmallow cream filled milk chocolate cup confection manufactured by the Russell Sifers Candy Company in Merriam, Kansas.

History

Valomilks were first created in 1931 when a candymaker at Sifers, then located in Kansas City, added too much vanilla extract to a batch of marshmallows, which never set. The semi-liquid mixture was then used for a filling in one-ounce milk-chocolate cups, the kind traditionally filled with peanut butter.

The name Valomilk represents the three ingredients: vanilla, marshmallow, and milk chocolate.

The fifth generation of the Sifers family still uses the original family recipe along with much of the original equipment. Valomilks are currently the only candy still made by the Sifers company, which discontinued its general product lines in the 1950s. [1]

State disk promotion

In the late 1950s, Valomilk launched a promotion to celebrate the inclusion of Alaska and Hawaii into the union. Cardboard disks with the names of the capitals of all 50 states of America were placed on top of the candy cups and shipped to stores. Anyone who collected 30 of the disks could send them in to the Valomilk candy company and receive a tube of 10 free Valomilks.

See also

References

  1. ↑ J. Schafer (18 August 2012). "Valomilks: A Sweet Treat That Runs Down Your Chin". Weekend Edition. NPR. Retrieved 19 August 2012.


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