V Pay

V Pay logo

V Pay is a Single Euro Payments Area (SEPA) debit card for use in Europe, issued by Visa Europe.[1] It uses the EMV chip and PIN system and may be co-branded with various national debit card schemes such as the German Girocard[2][3][4] or Italy's PagoBancomat.[5]

The V Pay card system competes with MasterCard's Maestro debit card product. However, unlike Maestro, V Pay cards cannot be used in non-chip and non-PIN environments, limiting its acceptance to those countries and merchants that use this system. Also unlike Maestro, which is issued and accepted globally, V Pay is designed as a specifically European product, and is not issued or accepted outside European countries.[1]

V Pay cards began to be accepted at merchants in France and Greece in 2005,[6] and acceptance has since expanded to more European countries. As of 2010, 14 million V Pay cards had been issued.

References

  1. 1 2 "V PAY – Your European debit card". Archived June 25, 2014, at the Wayback Machine.
  2. ↑ "V PAY technical requirements". Archived July 1, 2014, at the Wayback Machine.
  3. ↑ "Postbank migrates bank cards to V PAY/girocard".
  4. ↑ "German banks have agreed to issue 34 million V PAY".
  5. ↑ "CarigeCash Europa: la carta bancomat per prelievi ed acquisti sicuri". Banca Carige. (in Italian)
  6. ↑ "France and Greece are first countries to accept V PAY".
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