Today Extra

Today Extra
Also known as Mornings (2012-2016)
Genre Morning show, infotainment
Directed by Wayne O'Donnell
Presented by
Country of origin Australia
Original language(s) English
No. of seasons 5
Production
Executive producer(s) Louisa Hatfield (2012-2013)
Natasha Daran (2014-2016)
Mark Calvert (2017-present)
Location(s) TCN-9 Willoughby, New South Wales
Running time 120 minutes (Weekends)
150 minutes (Weekdays)
Release
Original network Nine Network
Picture format 576i (SDTV)
1080i (HDTV)
Audio format Stereo
Original release 6 February 2012 – present
Chronology
Preceded by Kerri-Anne (2002-2011)
Related shows Today
Weekend Today
External links
Website www.9now.com.au/today

Today Extra (formerly Mornings) is an Australian morning infotainment talk show, hosted by Sonia Kruger and David Campbell. The show airs between 9:00am and 11:30am weekdays with a highlights program on Saturday mornings.

History

The show premiered on the Nine Network on 6 February 2012 as Mornings and features interviews, live music performances and segments on cooking, lifestyle, fashion and beauty, entertainment and a wide range of other topics. Mornings replaced the long-running Kerri-Anne.[1]

In January 2015, Nine relaunched Mornings with a new set and logo.[2] Wendy Kingston and Georgie Gardner to fill in for Sonia Kruger whilst she was on maternity leave. Kingston presented on Monday and Gardner presented from Tuesday to Friday.[2] They presented until Kruger returned on Monday 27 April.[3]

On 5 May 2015, Mornings was extended to 11.30am. As a result Nine's Morning News was moved to 11.30am.[4]

In January 2016, Nine announced that Mornings would be rebranded as Today Extra to become an extension of the network’s breakfast show Today. The show was moved to the Today studio, while keeping its focus on light entertainment and news updates.[5]

Presenters

Presenter Role Tenure
Sonia Kruger Co-Host 2012–present
David Campbell Co-Host 2012–present
Davina Smith News 2014–present

Fill-in presenters

Female

Male

Regular segments

Presenter Role
Jaynie Seal Advertorials
Giles Hardie Movies
Dr Brad McKay Health and Lifestyle
Shelly Horton Lifestyle
Richard Wilkins Entertainment
Mat Woolfrey Entertainment

Ratings

The first episode of Mornings attracted 104,000, trailing The Morning Show which attracted 166,000 viewers.[6] However, in October 2012, Mornings beat The Morning Show for the first time since its launch.[7]

On 19 March 2016, six weeks after the relaunch to Today Extra, the program won the week against The Morning Show. This included a victory in Perth, which for many years has been Nine's weakest market ratings-wise. It was the first time The Morning Show lost a week in its nine year history.[8]

References

  1. Knox, David (29 January 2012). "Airdate: Mornings". TV Tonight. Retrieved 29 January 2012.
  2. 1 2 Knox, David (24 January 2015). "Gallery: New Set For Nine's Mornings". TV Tonight. Retrieved 24 January 2015.
  3. Knox, David (19 April 2015). "Sonia Kruger Returning To Mornings". TV Tonight. Retrieved 19 April 2015.
  4. Knox, David (27 April 2015). "Mornings To Extend to 11.30am". TV Tonight. Retrieved 27 April 2015.
  5. Knox, David (23 January 2016). "Mornings To Rebrand As Today Extra". TV Tonight. Retrieved 23 January 2016.
  6. Knox, David (7 February 2012). "The Reality of Mondays". TV Tonight. Retrieved 7 February 2012.
  7. Knox, David (1 November 2012). "Mornings beats The Morning Show". TV Tonight. Retrieved 1 November 2012.
  8. Knox, David (20 March 2016). "Nine Takes Week From The Morning Show For First Time in 9 Years". TV Tonight. Retrieved 20 March 2016.
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