The Morning Star Company

The Morning Star Trucking Company
Private
Industry Food products
Founded 1970
Founder Chris J. Rufer
Headquarters Woodland, California
Key people
 Chris J. Rufer
Website morningstarco.com

The Morning Star Trucking Company is a California-based agribusiness and food processing company. Morning Star processes 25% of the California processing tomato production, and supplies approximately 40% of the U.S. industrial tomato paste and diced tomato markets. It has 400 employees and revenues of $700 million.[1]

The company has attracted attention for its libertarian philosophy of no supervisory management. Instead, workers are encouraged to innovate independently, define job responsibilities themselves, and even make equipment purchasing decisions in consultation with experts.[2]

See also

References

  1. ↑ Hamel, Gary (December 2011). "First, Let’s Fire All the Managers". Harvard Business Review. Retrieved 7 April 2016.
  2. ↑ "I, Tomato: Morning Star's Radical Approach to Management". ReasonTV. Reason Foundation. 27 December 2012. Retrieved 4 January 2013.

Harvard Business Review


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