Tang (drink)

Tang

Tang drink mix packets in grape, tangerine and hibiscus tea flavors.
Product type Drink mix
Owner Mondelēz International
Introduced 1959
Markets Worldwide
Previous owners General Foods
Kraft Foods

Tang is a fruit-flavored drink. It was formulated by General Foods Corporation food scientist William A. Mitchell[1] in 1957, and first marketed in powdered form in 1959.[2][3] The Tang brand is owned by Mondelēz International, which used to be a part of Kraft Foods.

Sales of Tang were poor until NASA used it on John Glenn's Mercury flight in February 1962,[4] and subsequent Gemini missions.[5] Since then, it was closely associated with the U.S. manned spaceflight program, leading to the misconception that Tang was invented for the space program.[6][7]

History

Prepared Tang

Tang was used by early NASA manned space flights.[8] In 1962, when Mercury astronaut John Glenn conducted eating experiments in orbit, Tang was selected for the menu;[2] it was also used during some Gemini flights, and has also been carried aboard numerous space shuttle missions. Although many soda companies sent specially-designed drinks cans into space with the crew of STS-51-F, the crew preferred to use Tang, as it could be mixed into existing water containers easily. In 2013 Buzz Aldrin said: "Tang sucks."[9]

The creator of Tang, William A. Mitchell, also invented Pop Rocks, Cool Whip, a form of instant-set Jell-O, and other convenience foods.[10]

Original Tang

Tang is sold in powdered and liquid-concentrate form. The suggested serving size of two tablespoons, or 31 grams of powdered Original Orange flavored Tang per 8 US fluid ounces (240 ml) of water. A single suggested serving of Tang contains 29 grams (1.0 oz) of sugar; 10% RDA of carbohydrates; 100% RDA of vitamin C; 6% RDA of calcium and has a total of 120 calories (500 kJ).[11]

Other versions

In 2007, Kraft introduced a new version of Tang which replaced half of the sugar with artificial sweeteners. The new packaging advertises "1/2 the sugar of 100% juice".[12] The artificial sweeteners used in the new formulation are sucralose, acesulfame potassium, and neotame. The new formula is more concentrated and distributed in smaller containers, with a 12.3 US fl oz (360 ml) (348 g (12.3 oz)) making 8 US quarts (7,600 ml).

The recommended usage is two and one-half teaspoons per 8 US fluid ounces (240 ml) of water. The lid on the new smaller plastic container acts as a measuring cup which may be used to make one or two quart quantities, the same as the original Tang.

In December 2009, the 12.3 US fl oz (360 ml) lower calorie Tang was discontinued and is no longer available from Kraft.

In 2009, another version of Tang emerged in 20 US fl oz (590 ml) containers making only 6 US quarts (5,700 ml).

See also

References

  1. Steyn, Mark (November 2004). "Tastemaker With a Sweet Tooth". Atlantic Monthly.
  2. 1 2 "Spinoff Frequently Asked Questions". NASA.gov.
  3. "Tang breakfast drink". Spokesman-Review. (Spokane, Washington). (advertisement). February 12, 1960. p. 27.
  4. Courter, Barry (May 13, 2007). "Boomers collect artifacts, memories of NASA's heyday". Times Free Press.
  5. "From Gemini to Apollo-Soyuz:". Washington Afro-American. (advertisement). August 9, 1975. p. 7.
  6. Olver, Lynne (2000). "Food Timeline : popular American foods by decade : Tang, The "Space Age" Drink". foodtimeline.org.
  7. Pearlman, Robert Z. (November 23, 2006). "Space Food: From Squeeze Tubes To Celebrity Chefs". Space.com.
  8. "Space Food Hall of Fame". NASA.gov.
  9. "Now He Tells Us: 'Tang Sucks,' Says Apollo 11's Buzz Aldrin". The Two-Way. NPR.
  10. Muir, David (April 19, 2006). "Candy Celebrates 50 Years of Popping". ABC News. (Video.)
  11. "TANG Orange". www.kraftcanada.com. Kraft. Retrieved 27 June 2017.
  12. Turner, M. (April 13, 2001). "Tang Ingredients". Everything2.com.
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