Swanepoel Power 200

Swanepoel POWER 200: The Most Powerful People in Residential Real Estate

Cover of the 2017 edition
Editor Stefan Swanepoel
Country United States
Language English
Published Annually since 2014
Media type Print and online
Website www.sp200.com

The Swanepoel Power 200 (SP200) is comprehensive annual ranking of the Most Powerful People in residential real estate in North America (United States and Canada).[1][2][3] The list is described as the most comprehensive list of influential CEOs, thought leaders and senior executives in the residential real estate business.[4][5]

Methodology

The rankings are based a rigorous three-part methodology[6] to rank leaders with the aid of organizational charts and proprietary data from leaders, taking into account attributes such as the individual’s personal influence, his/her tenure in the industry, the office he or she holds, the decision-making power of said office, the financial resources of the company or organization, the company or organization’s significance and contribution to the industry, the company’s geographic reach, and his or her recent activities, growth, and potential.[7][8][9] The rankings is under the guidance of trends analyst Stefan Swanepoel.[10][11][12] Swanepoel is widely acknowledged as the leading researcher on real estate trends in the United States[13] and is author of the annual Swanepoel Trends Report that has been published annually since 2006.[14][15] The executive editor on the SP200 is Rob Hahn.

Annual Rankings

The 10 Most Powerful People in Residential Real Estate (by year) are:

Legend
Icon Description
Increase Up from previous year
Steady Unchanged from previous year
Decrease Decline from previous year
Name Title Company/Organization 2017 2016 2015 2014
Increase Spencer Rascoff CEO Zillow Group 1 232
DecreaseRichard Smith Chairman, CEO and President Realogy Holding Corp. 2111
Increase Gary W. Keller Co-founder and CEO Keller Williams Realty 3444
DecreaseRon Peltier Chairman and CEO Berkshire Hathaway Homeservices 4232
IncreaseDavid Liniger Co-founder and Chairman RE/MAX 5875
DecreaseDale Stinton CEO National Association of Realtors 6567
DecreaseAlex Perriello CEO Realogy Franchise Group 7656
DecreaseBruce G Zipf President and CEO NRT (company) LLC 87913
IncreaseRyan O’Hara CEO Move (company) 91128*
IncreaseAmy Bohutinsky COO Zillow Group 10455772

2017

Spencer Rascoff the CEO of Zillow Group (NASDAQ: Z) claims the top slot from Realogy (NYSE: RLGY) chairman, president and CEO Richard A. Smith as the Most Powerful Person in Residential Real Estate for 2017. This is the first time a tech executive achieves the top slot. Smith ranks number 2 followed by Keller Williams Realty Co-founder and Chairman Gary Keller, who moves up one slot[16] for his top 3 debut. Amy Bohuntinsky, COO of Zillow Group not only claims the top spot as most powerful woman in the residential real estate but also becomes the first woman to secure a top 10 ranking. Helen Hanna Casey, CEO of Howard Hanna Real Estate Services, jumps two slots from a year ago to No. 13 and is the second most powerful woman in residential real estate with Douglas Elliman Real Estate President and CEO Dottie Herman climbing one slot to No. 17 and number 3 on the woman's list. From over three million real estate professionals, less than 0.01% were selected to be recognized on the SP200.

2016

Richard A. Smith, chairman, chief executive officer and president of Realogy Holdings Corp. (NYSE: RLGY), was again named as The Most Powerful Person in Residential Real Estate for the second consecutive year.[17] Realogy owns half of the top 10 brands in the industry: Coldwell Banker, Century 21 Real Estate, Sotheby’s International Realty, ERA and Better Homes and Gardens Realty. With approximately 13,600 franchised and company-owned offices and over 240,000 brokers and agents worldwide, Realogy touches one out of every four home sales in America. Spencer Rascoff, CEO, of Zillow, Group (NASDAQ: Z) rose one place to number 2[18] with Ron J. Peltier, Chairman and CEO of HomeServices of America (a Berkshire Hathaway company) conglomerate rounding out the top 3. The top 5 states represents 48% of all leaders with California representing 21%, Texas 8%, New Jersey 6.5%, Illinois 6% and Washington 6% of the SP200. The Top 200 executives were represented as follows: Brokerage 48%, Corporate 16%, Tech 14%, Organized Real Estate 13.5% and Thought Leaders 8.5%. Helen Hanna Casey keeps the top slot as the most powerful woman in the residential real estate industry for the second year.

2015

Richard A. Smith, chairman, chief executive officer and president of Realogy Holdings Corp. (NYSE: RLGY), was again named as The Most Powerful Person in Residential Real Estate for the second consecutive year[19] with Spencer Rascoff, CEO, of the Zillow, rising one place to second[20] The top 5 states represents 48% of all leaders with California representing 21%, Texas 8%, New Jersey 6.5%, Illinois 6% and Washington 6% of the SP200. The Top 200 executives were represented as follows: Brokerage 48%, Corporate 16%, Tech 14%, Organized Real Estate 13.5% and Thought Leaders 8.5%. A total of 33 Realogy executives[21] and independent franchisees affiliated with Realogy's brands were recognized.[22] Helen Hanna Casey became the highest ranking and most powerful woman in the residential real estate industry after Margaret Kelly, the former CEO of RE/MAX retired.[23]

2014

Richard A. Smith, chairman, chief executive officer and president of Realogy Holdings Corp. (NYSE: RLGY), was named as the Most Powerful Person in Residential Real Estate Brokerage for 2013/14.[24] In October 2012 Smith led Realogy to the second largest initial public offerings of the year behind Facebook. Ranked second was Ron J. Peltier,[25] the man atop the HomeServices of America (a Berkshire Hathaway company) conglomerate. According to the Forbes Global 2000 list and formula[26] Berkshire Hathaway[27] is the ninth largest public company in the world. Spencer Rascoff, CEO of Zillow (NASDAQ: Z), one of the 1,000 largest websites in the world and with over 50 million unique visits per month, also the largest real estate website in the world, was listed third on the SP200. Zillow also powers the AOL Real Estate’s home search.

Categories

Leaders recognized fall in one of the following categories:

Outside Influencers

People in this category include those exceptionally powerful and high-profile leaders who - through the position of office they hold or through their election to public office, or through ownership - have significant influence and impact on the residential real estate brokerage industry, but do not truly operate in, nor derive his or her primary source of income from, the residential real estate industry. Current inclusions:

References

  1. ↑ Wall Street Journal, January 14, 2014
  2. ↑ Chicago Tribune, February 6, 2015
  3. ↑ Fairfield Sun, January 21, 2015
  4. ↑ Marketwatch, January 10, 2014
  5. ↑ Houston Business Journal, January 16, 2014
  6. ↑ Bloomberg, January 16, 2014
  7. ↑ Wall Street Journal, January 10, 2014
  8. ↑ CNN Money, January 14, 2015
  9. ↑ MSN Money, January 16, 2014
  10. ↑ NASDAQ, January 10, 2014
  11. ↑ Forbes, April 12, 2011
  12. ↑ NASDAQ, January 14, 2015
  13. ↑ Yahoo Finance, January 9, 2014
  14. ↑ REALTOR Mag, January 9, 2014
  15. ↑ New Jersey Herald, January 31, 2016
  16. ↑ Austin Business Journal, February 1, 2016
  17. ↑ CNN Money, January 15, 2015
  18. ↑ New York CityBizList, January 15, 2015
  19. ↑ CNN Money, January 15, 2015
  20. ↑ New York CityBizList, January 15, 2015
  21. ↑ WSPA, a CBS Affiliate, January 15, 2015.
  22. ↑ Morningstar, January 15, 2015
  23. ↑ Pittsburg Post-Gazette, January 14, 2015
  24. ↑ Wall Street Journal, January 10, 2014
  25. ↑ MarketWatch, January 16, 2014
  26. ↑ "The World's Biggest Public Companies". Forbes.com. Retrieved June 6, 2011.
  27. ↑ "Berkshire Hathaway". Forbes. Retrieved June 6, 2011.
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