Solé Bicycles

Solé Bicycles
Industry Bicycle manufacturer
Founded 2010
Founders Jonathan Ross Shriftman and Jacob Medwell
Headquarters Venice, California, United States
Website www.solebicycles.com

Solé Bicycles was founded in 2010, by University of Southern California students, Jonathan Ross Shriftman, Jacob Medwell. In 2011 other founding partners from USC; Brian Ruben, & Chapman University Students; Jimmy Standley, and Ben Petraglia, joined the team to help launch the project. Solé is a manufacturer and dealer of fixed gear/single speed bicycles, City Bikes, Dutch Step Through Bikes, & Beach Cruisers . Within the first year, Solé and its founders received recognition as Entrepreneur Magazine's "Top Five College Entrepreneurs" [1] and a grant from Alibaba Group as the "Third Ranked Newpreneur of the Year".[2] The bikes are sold primarily online, where bikes are shipped anywhere in the USA for FREE. Solé also has select retail locations, one in Venice Beach California, and the other is located on the University of Southern California Campus. The bikes are semi-customizable and offer brand name components from Oury, WellGo, and others.[3]

THE SOLÉ STORY 

Why settle for something you don’t love? Chances are your current bicycle is nothing more than mere transportation… 

=== Solé exists to change that! === 

We believe your bicycle should be more than just sporting equipment, it should be an extension of your life. Your bicycle should be live music, it should be art, it should be dawn patrol and late night adventures.  Solé bicycles are YOU, they’re your mobile canvas, and oh yeah, they’ll get you there, too. 

Solé Bicycle Company was founded in 2009 by a group of best friends who were fed up with the state of bicycles. With a shared determination and vision, we set out to introduce fashion forward yet affordable bicycles that any one can pick up and ride. We were sick of bike shop hassle, and figured out how to ship bikes directly to your doorstep 90% assembled, for a fraction of the cost. 

Fast forward Eight years and we’re still doing what we love — Just a group of guys living and dreaming in Venice Beach, working day in + day out to help you fall in love with your daily commute. 

Whether cruising from the office to the beach, the coffee shop to campus, or just taking a lazy Saturday ride with friends, your bicycle is a vital accessory.  It's not about "going for a bike ride" but more so "living a life by bike" At Solé, we want to share the blissful experience of riding an incredible bicycle that leaves you with enough cash left in your pocket for your next adventure.  On a Solé, you’re set #AboveTheBars 

That’s our story, time for you to create yours..

References

  1. ↑ "Breitbart News Network". Breitbart. Retrieved 7 November 2015.
  2. ↑ The Inc. Magazine in a competition sponsored by Alibaba.com.
  3. ↑ Archived October 29, 2010, at the Wayback Machine.

Further reading

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