Social media holiday

A social media holiday (also called a hashtag holiday) is an unofficial holiday celebrated by users in social media. The point of the holiday is for typical users, community organizers, and marketers to share information within a theme.

Many social media holidays are recently created but some have longer histories.[1]

Professional social media managers use these holidays to market the content which they are promoting.[2]

It is considered improper to post content which seems to be for a social media holiday, but which is actually a trick to make the audience view other content.[3]

Some people think social media holidays are annoying.[4]

References

  1. ↑ Mitus, Sarah (19 July 2016). "Best Practices for Celebrating Social Media Hashtag Holidays". Inkhouse. Retrieved 11 May 2017.
  2. ↑ Dawley, Sarah (25 January 2017). "A List of Weird “Holidays” To Celebrate on Social Media". Hootsuite Social Media Management. Retrieved 11 May 2017.
  3. ↑ Villacorta, Darryl (21 November 2016). "A Complete Calendar of Hashtag Holidays for 2017 | Sprout Social". Sprout Social. Retrieved 11 May 2017.
  4. ↑ Williams, Brett (12 April 2017). "Stop it with all the random 'National Day' hashtags already". Mashable. Retrieved 11 May 2017.
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