Ruleta (Inna song)

"Ruleta"
Single by Inna featuring Erick
Released	21 June 2017
Format	Digital download streaming
Genre	EDM reggaeton
Length	3:18
Label	Global
Songwriter(s)	Elena Alexandra Apostoleanu Marius Dia Breyan Isaac Erik Tchatchoua
Producer(s)	Sebastian Barac Marcel Botezan David Ciente
Inna singles chronology
"Gimme Gimme" (2017) "Ruleta" (2017)
"Gimme Gimme" (2017) "Ruleta" (2017)

"Ruleta" (Spanish: "Roulette"^[1][2]) is a song recorded by Romanian singer Inna, featuring collaborative vocals by Romanian performer Erick. It was made available for digital download and streaming on 21 June 2017 by Global Records. The track was written by Inna, Erick, Marius Dia and Breyan Isaac, while production was handled by Sebastian Barac, Marcel Botezan and David Ciente. "Ruleta" features lyrics in English and Spanish. It is of the EDM and reggaeton genre, containing influences of Indian and Caribbean music.

Music critics were positive towards the recording, praising its summery style and noting its commercial appeal. For promotion, an accompanying music video for "Ruleta" was shot by Barna Nemethi at the Domeniul Greaca resort in Romania, and portrays Inna and other people dancing to the song in multiple locations. Commercially, the song peaked at number 10 in Romania.

Background and composition

	"Ruleta" A 19-second sample of "Ruleta", an EDM and reggaeton song with Indian and Caribbean influences.[2]
Problems playing this file? See media help.

"Ruleta" was written by Inna, Erick, Marius Dia and Breyan Isaac, while production was handled by Sebastian Barac, Marcel Botezan and David Ciente. The track features lyrics in both English and Spanish language.^[3] Originally, the single release of "Me Gusta" was expected, with the singer also performing it live for Romanian radio station Radio ZU in April 2017.^[1][4][5] However, "Ruleta" was made available for digital download and streaming on 21 June 2017 by Global Records instead.^[2][6][7] Musically, the track is of the EDM and reggaeton genre, containing influences of Indian and Caribbean music.^[2] When asked by a Direct Lyrics interviewer to describe the lyrics and sound of "Ruleta", Inna said, "It's summerish, it's cool, it's fun and I dare to say... it's catchy and addictive!" On the same occasion, she announced the future release of an extended play (EP) containing the song and "Me Gusta", among others.^[8]

Reception

Upon its release, "Ruleta" received positive reviews from music critics. Jonathan Currinn from CelebMix wrote, "this new song has Inna proving that she’s multilingual as she sings in both English and Spanish; known as Spanglish", and compared the style of "Ruleta" to "Heaven" (2016).^[1] Kevin Apaza, writing for Direct Lyrics thought, "summer doesn't officially start until Romanian pop queen Inna releases her summer single", further calling it "brilliant" and "club-ready".^[2] An editor of Bihoreanul praised the "attractive" rhythms of "Ruleta" and noted its potential commercial success in Romania.^[9]

The song debuted at number 32 on Romania's Airplay 100 for the week ending 9 July 2017 as the highest new entry, marking one of Inna's highest debuts on the chart.^[10] On 6 August 2017, "Ruleta" reached its peak position at number 10.^[11] The track also opened at number 39 on the French Club 40 chart for the week ending 15 July 2017^[12] and rose up to number 26 on the following week.

Music video and promotion

An accompanying music video for "Ruleta" was shot at the Doemniul Greaca resort in Romania by Barna Nemethi, with Marius Apopei serving as the director of photography.^[3][13] Inna recalled the experience, "Actually, I was super chill in that day, super relaxed, just going with the flow. Most of the times, I'm kind of stressed out, because I want everything to be perfect. Not too many funny stuff, just having fun."^[8]

The clip was uploaded onto her official YouTube channel on 21 June 2017,^[13] where it gathered over seven million views in one week,^[9] and 11 million views in 11 days.^[14] The video thus became trending on the platform in Romania, Austria, Israel, Lithuania, Bulgaria, Denmark, Germany, Switzerland, Spain, Turkey, Norway, Finland, Ireland, Russia, Mexico, Italy, France, Venezuela, Canada, Peru, Ecuador and Chile.^[14] It features the singer and a huge crowd of background dancers and other people performing to the song at a tennis court, a night bar, a pool and around a bonfire. Inna wears a white hoodie along with an animal print waistcoat, while Erick also makes appearance sporting a yellow-blue jacket, black shorts and sunnglasses.^[1][13] Alex Stănescu from InfoMusic called the music video "summery".^[15]

To promote the single, Inna and Erick performed a stripped-down version of it at Romanian radio stations Kiss FM and Radio ZU on 30 June 2017.^[16][17] Both performances had the same plot, featuring the singers singing the song, interspersed with background dancers and two children children performing choreography during instrumental parts. Currinn from CelebMix applauded the appearances for Inna's vocal delivery, the singers' chemistry and the dance breaks.^[18][19] Another performance followed on Pro FM.^[20]

Track listing

• Digital download^[7]

1. "Ruleta" (feat. Erick) – 3:18

Credits and personnel

Credits adapted from Adevărul.^[3]

• Elena Alexandra Apostoleanu – lead vocals, composer
• Erik Tchatchoua – featured artist, composer
• Sebastian Barac – producer
• Marcel Botezan – producer
• David Ciente – producer
• Marius Dia – composer
• Breyan Isaac – composer

Charts

Release history

References