Pusheen

Pusheen is a cartoon cat who is the subject of comic strips and sticker sets on Facebook. Pusheen Cat was created in 2010 by Claire Belton and Andrew Duff for a comic strip on their website, Everyday Cute. The original comic strip series included characters modeled after Belton, Duff, their dog named Care, and Pusheen, a chubby gray tabby cat based on Belton's parents' cat. Its name stems from the Irish word puisín, which means kitten in Irish.

History

Pusheen first appeared in 2011 in the comic "Pusheen Things" on Claire Belton and Andrew Duff's website, Everyday Cute.[1] In 2011, Belton and Duff launched a spin-off site dedicated to Pusheen. In 2013, Belton published I Am Pusheen The Cat, a collection of comic strips featuring Pusheen.[2]

Pusheen has become well known for appearing in sticker sets on Facebook. On Facebook, stickers are images that can be attached to personal messages or comments. The feature, including a set of Pusheen stickers, was introduced to iOS in April 2013, and added to the main website in July of the same year.[3] In an article for PC Magazine on emoji and unicode, Sascha Segan referred to Pusheen as Facebook's "proprietary emoji", being used as a form of vendor lock-in.[4]

Impact

Pusheen is an example of the popularity of cats on the Internet. An exhibition at the New York City Museum of the Moving Image examined the phenomenon, highlighting Pusheen alongside other celebrity cats such as Grumpy Cat and Lil Bub.[5] The Facebook page for Pusheen has over 9.4 million fans as of July 2017.[6] The brand has expanded with merchandise including an app.

References

  1. "Comic 1: Pusheen Things". Everyday Cute. May 2010. Archived from the original on October 28, 2010. Retrieved February 24, 2016.
  2. Glein, Kelsey (April 2, 2014). "What's Right Meow: Meet the Internet's Most Famous Kitty, Pusheen the Cat". InStyle. Retrieved February 24, 2016.
  3. Wang, Abigail (July 3, 2013). "Facebook Stickers Now Available On the Web". PC Magazine. Retrieved February 24, 2016.
  4. Segan, Sascha (May 22, 2015). "Bring On the Emoji". PC Magazine. Retrieved February 24, 2016.
  5. "Cats on the internet to star in New York museum exhibition". The Week. July 22, 2015. Retrieved February 24, 2016.
  6. "The Official History Of Pusheen, The Animated GIF Cat That's Taking Over Facebook | Unicorn Booty". Unicorn Booty. Retrieved 2016-02-24.
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