Promax Awards

PromaxBDA Promotion, Marketing & Design Awards honor promotion, design and marketing[1] by a company or individual that is broadcast, published or released in their respective markets.[2]

PromaxBDA sponsors awards competitions at the global level, as well as in North America, Latin America, Europe, the United Kingdom, Africa, Asia, India, and Australia & New Zealand. There is also a competition at the local level in the United States and Canada.

The awards categories include network TV, TV stations, cable networks, cable systems, network radio, radio stations, syndication distributors, interactive media, and the Brandon Tartikoff Award.[3]

Winners in the past have included FX Networks, Showtime, Red Bee Media, HBO, A+E Networks, 4Creative, Les Télécréateurs Paris[4][5], Rogers Media and Bell Media Agency.

The PromaxBDA Global Excellence and North America Awards are handed out each year at PromaxBDA's annual conference in June, which alternates between New York City and Los Angeles.

Promax and Broadcast Design Association

Promax was established in 1956 as a non-profit association for promotion and marketing professionals working in broadcast media. In 1997, The Broadcast Design Association (BDA) who had partnered with Promax for years on their annual conference, officially joined with Promax.[6]

The PromaxBDA awards replaced earlier awards presented separately by Promax and the Broadcast Designers Association (BDA). Thousands of PromaxBDA awards have been presented to companies and individuals whose work is judged by a panel of promotion and marketing professionals using three measures: overall creativity, production quality, and results in achieving marketing objectives.

PromaxBDA

PromaxBDA is an international association for entertainment marketers, promoters and designers. There are 10,000 individual members represented in 70 countries. The association holds conferences, award competitions and prints publications [7] for their members, and present networking opportunities.[2] PromaxBDA is based in Los Angeles. Steve Kazanjian is the current President & CEO.[8] The Board of Directors is composed of senior entertainment marketing executives, and is currently chaired by Scot Chastain, SVP, Affiliate Marketing & Development, NBC Television Network. Joe Earley, COO, Fox Television Group serves as Chair Emeritus.[9]

PromaxBDA publishes the Daily Brief newsletter.[10]

References

  1. ↑ Bobbie Whiteman (January 6, 2004). "Promax & BDA skeds Euro speakers". Variety.
  2. 1 2 "Colin Mangham to Judge Promax/BDA Awards". The Daily Brand. May 1, 2009. Retrieved March 24, 2010.
  3. ↑ Mary Sutter (April 19, 2001). "Wolf, Mandabach at Promax". Variety.
  4. ↑ http://blog.lenodal.com/index.php?/plugin/tag/promax
  5. ↑ http://blog.lenodal.com/index.php?/archives/0256-Les-laureats-francais-des-Promax-World-2014.html
  6. ↑ "WHO IS PROMAX·BDA?". PromaxBDA. Retrieved 2009-04-19.
  7. ↑ "VISIONARIES INNOVATORS POWER BROKERS: 40 Under Forty". Multichannel news. March 29, 2010. Retrieved May 4, 2010.
  8. ↑ "Steve Kazanjian Appointed CEO of PromaxBDA". The Hollywood Reporter. Retrieved 30 April 2015.
  9. ↑ "About: Board of Directors". PromaxBDA. Retrieved 30 April 2015.
  10. ↑ Daily Brief
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