Pet Lovers Centre

Pet Lovers Centre
Industry Pet Products, Pet Stores
Genre Pet Care Pet Supply Store
Founded Singapore
1973[1]
Founder David F C Ng & Robert F L Ng
Number of locations
 101 (65 in Singapore, 28 in Malaysia, 5 in Bangkok, 2 in Brunei & 1 in Vietnam)
Area served
 Singapore, Malaysia & Thailand
Key people
 W H Ng (Managing Director) / David W T Ng (CEO, Executive Director) / W K Ng (CFO, Group Director)
Products Trustie, The Pet Safari & Burp!
Website Company Homepage

Pet Lovers Centre Pte Ltd (PLC) is an Asian retailer of pet products and services. It is one of the largest and oldest pet store chains in Singapore.[2] Today, PLC has 65 stores in Singapore, 23 stores in Malaysia, and 5 in Thailand.

In 1980, the firm launched its own brand of pet accessories called Trustie, and in 1996, launched its food brand called Burp! PLC became a franchise-able brand in 2008. PLC publishes a pet magazine in Singapore, called Petlovers Magazine. In 2012, PLC organised a meet-and-greet event for pet lovers to meet celebrity Cesar Millan.[3] In December 2012, the company launched a mobile app and mobile site. The app and mobile site included a chat function and GPS locations of each store.

Pet Lovers Centre Pte Ltd (PLC) was established in 1973 by two brothers, Robert Ng Fook Leon and David Ng Fook Choy. Their first retail store was set up at Shaw House and Centre on Scotts Road. In 1995, Robert Ng Fook Leon’s youngest son, Ng Whye Hoe, took over the business together with his school friend when the company ran into financial difficulties.[4][5]

Philanthropy

Through the Pet Lovers Foundation,[6] a non-profit organization established by PLC, animal welfare organizations such as Save Our Street Dogs[7] receive support from the sale of Petlovers Magazine.

References

  1. ↑ Pet Lovers Centre Story
  2. ↑ http://news.asiaone.com/News/The+Business+Times/Story/A1Story20080422-61257.html
  3. ↑ Channel NewsAsia (2 Jun 2012). "Dog expert Cesar Millan wows fans in S'pore". Channel NewsAsia. Factiva.
  4. ↑ Guevarra, V. (19 Jan 2003). "The family business is his pet interest". The Straits Times. Factiva.
  5. ↑ The Straits Times (16 Apr 2008). "Pet project: Starting chain in major cities". The Straits Times. Factiva.
  6. ↑ http://www.petloverscentre.com/Forms/About.aspx?aID=5
  7. ↑ http://sosd.org.sg/collaboration-partnerships/our-partners/
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