Paradise Group Holdings

Paradise Group Holdings Pte Ltd is a Singapore-based restaurant group incorporated in 2008 by Eldwin Chua, and Edlan Chua.[1][2] The company's restaurants serve a variety of Chinese cuisine. Their brands include Seafood Paradise, Paradise Inn, Taste Paradise,[3] Paradise Dynasty, KungFu Paradise, Paradise Pavilion, One Paradise and Canton Paradise. In 2015 the company operates restaurants are currently in Singapore and in Malaysia, Indonesia and China. [4]

History

Paradise Group Holdings opened its first restaurant, Seafood Paradise, in 2002 at Defu Lane industrial estate in Singapore. Three more Seafood Paradise outlets were later opened in Singapore.

In 2006, the group opened Taste Paradise in Chinatown and in 2009, it moved to its current location at ION Orchard shopping mall. That year the group launched the first outlet of Paradise Inn at Funan DigitaLife Mall.

In 2010, the group launched One Paradise, their catering arm, and also Paradise Dynasty, at ION Orchard, serving upscale northern and southern Chinese dishes. Paradise Pavilion also opened in 2010 at Marina Bay Financial Centre, offering Peking duck and modern Chinese cuisine. The Paradise Group also launched KungFu Paradise, an all-day café with both eastern and western dishes aimed at the younger crowd.

In December 2011, Paradise Group embarked on another eatery, Canton Paradise which is a Hong Kong-style eatery offering Cantonese, Shunde cuisine and dim sum.

In 2012, Paradise took part in a government-sponsored study designed to improved productivity in the restaurant industry. The resulting efficiency helped the company double its earnings that year to $50 million.[5] Also in 2012, the company collaborated with Chaswood Resources to develop restaurants in Thailand.[6]

By 2014, Paradise Group Holdings was operating 34 restaurants, but faced charges in Singapore of tampering with the gas meters at 24 of them.[2][7][8] In spite of this, the company continued to open new restaurants.[9]

In 2015, the group's Malaysian subsidiary opened its first Thai restaurant in Malaysia.[10]

Awards

References

  1. Asia One, From small coffee shop to chain of 14 eateries, 16 November 2010.
  2. 1 2 "Paradise accused of tampering with gas metres". AsiaOne, Khushwant Singh Jan 20, 2014
  3. "Coba Cicipi Kemewahan Santapan Kaisar". Tribun News, 29 May 2012
  4. "Singapore firms in Thailand make backup plans amid unrest". Jakarta Post.
  5. "Route to productivity Paradise". Asia One. 2 March 2012.
  6. "Chaswood debuts on Singapore ". Borneo Post, on March 22, 2012
  7. "Paradise group accused of tampering with meters, using $640k of fuel". The Strait Times, Jan 9, 2015
  8. "Paradise Group Restaurant Accused of Using $640,000 Worth of Free Gas". The Global Point, January 9, 2015
  9. "Learn, dine and shop at new mall". Asia One, Dec 1, 2014.
  10. "Giving the dining scene in KL and PJ an overall view". The Star Online, Esther Chandran and Jade Chan
  11. The Entrepreneur of the Year 2011, CEO Eldwin Chua and Paradise Group on Entrepreneurs Organisation Asia
  12. The Entrepreneur of the Year 2011 Overall Winners, CEO Eldwin Chua and Paradise Group on The Entrepreneur of the Year ~ A Rotary-ASME Award organised by the Association of Small and Medium Enterprises (ASME) and Rotary Club of Singapore
  13. Singapore Prestige Brand Award 2011, Paradise Group Holdings on the Association of Small and Medium Enterprises and Lianhe Zaobao
  14. Top Winner for the Notable SMEs category in the SME1 Asia Awards 2011, Paradise Group Holdings on SME1 ASIA Awards organised by the APF group
  15. Enterprise 50 Awards 2011, Paradise Group Holdings on the Enterprise 50 Association jointly organised by The Business Times and KPMG, supported by the Infocomm Development Authority of Singapore, International Enterprise Singapore, Singapore Business Federation and SPRING Singapore
  16. ′Samsung Business Excellence Award – Fine Dining′ at the Epicurean Star Award 2011, Taste Paradise on the Restaurant Association of Singapore
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