Nuremberg International Toy Fair
| Spielwarenmesse | |
|---|---|
| Status | Active |
| Genre | Toys, Games |
| Venue | Messezentrum |
| Location(s) | Nuremberg |
| Country | Germany |
| Inaugurated | 1950 |
| Attendance | 79,200 (2011) |
| Organized by | Spielwarenmesse eG |
| Website | |
| http://www.toyfair.de | |
Spielwarenmesse is the largest international trade fair for toys and games hold annually since 1949.[1] Only trade visitors associated with the toy business, journalists and invited guests are admitted. Each year during the course of the event which is held for six days, about 2,700 exhibitors from about 60 countries present their products. In 2011, 79,000 trade visitors and purchasers came for the fair, 54% of them were international visitors. The fair is organized by Spielwarenmesse eG,[2] a marketing and trade fair service provider, based in Nuremberg, Germany.
Range of products
Every year, about one million products are displayed on the fair, including approximately 70,000 new products. On the fair, they are presented in twelve different product groups. These are, as of the 2011 fair:
- Model Construction, Hobbies
- Model Railways and Accessories
- Technical Toys, Educational Toys, Action Toys
- Dolls, Soft Toys,
- Games, Books, Learning and Experimenting, Multimedia
- Festive and Trend Articles, Carnival
- Wooden Toys, Craftworks, Gifts
- Arts& Crafts, Creative Design
- Sports, Leisure, Outdoor
- School Articles, Stationery
- Baby & Infant Articles
- Multi-product Group
ToyInnovation/ToyAward
The awarded products stand out due to their degree of innovation, product concept, creativity and playing idea. A jury of industry experts determines the winners in five categories (as of Spielwarenmesse International Toy Fair 2011):[3]
- Baby&Infant
- PreSchool
- SchoolKids
- Teenager&Family
- SpecialAward (Topic changing annually)
Global Toy Conference
The Global Toy Conference takes place on the last day of the fair and deals with issues concerning the future of the toy trade and industry, e.g. sustainability, toy safety, online marketing and successful selling on the Internet.
References
External links
 |
Wikimedia Commons has media related to Nuremberg International Toy Fair. |
- Official site of Spielwarenmesse International Toy Fair
- Official site of Spielwarenmesse eG
- Nuremberg International Toy Fair 2006 A personal visit to the toy fair with photographs
- Nitro Modelismo - (Portuguese) Feira Internacional de brinquedos em Nurember
Coordinates: 49°25′03″N 11°07′04″E / 49.41750°N 11.11778°E