NHL Network (1975–79)

The NHL Network was an American television syndication package that broadcast National Hockey League games from the 1975–76 through 1978–79 seasons.[1][2] The NHL Network was distributed by the Hughes Television Network.[3]

Conception

After being dropped by NBC after the 1974–75 season,[4][5][6] the NHL had no national television contract in the United States.[7][8][9] In response to this, the league put together a network of independent stations covering approximately 55% of the country.[10][11][12]

Coverage summary

Games typically aired on Monday nights[13] (beginning at 8:00 p.m. ET) or Saturday afternoons. The package was offered to local stations with no rights fee.[14] Profits would be derived from the advertising, which was about evenly split between the network and the local station. The Monday night games were often billed as The NHL Game of the Week.[15] Viewers in New York City, Buffalo, St. Louis, Pittsburgh, Detroit and Los Angeles got the Game of the Week on a different channel than their local team's games. Therefore, whenever a team had a “home” game, the NHL Network aired the home team's broadcast rather than their own.

Initially, the Monday night package was marketed to ABC affiliates; the idea being that ABC carried Monday-night NFL football in the fall and (starting in May 1976) Monday-night Major League Baseball in the spring and summer, stations would want hockey to create a year-round Monday night sports block. But very few ABC stations picked up the package.

During the 1975–76 season, the NHL Network showed selected games from the NHL Super Series (the big one in that package was Red Army at Philadelphia,[16] but the package didn't include Red Army at Montreal on New Year's Eve 1975, which was seen only on CBC) as well as some playoff games. During the 1976–77 season, the NHL Network showed 12 regular season games on Monday nights plus the All-Star Game. By 1978–79 (the final season of the NHL Network's existence), there would be 18 Monday night games and 12 Saturday afternoon games covered.

The 1979 Challenge Cup[17] replaced the All-Star Game. It was a best of three series between the NHL All-Stars against the Soviet Union national squad.[18][19] Only the third period of Game 2, which was on a Saturday afternoon, was shown on CBS as part of The CBS Sports Spectacular.[20] The network, the show, and their sponsors had a problem with the rink board advertising that the NHL sold at Madison Square Garden, and refused to allow them to be shown on TV. As a result, CBS' viewers were unable to see the far boards above the yellow kickplate, and could only see players' skates when the play moved to that side of the ice. Games 1 and 3 were shown on the NHL Network,[21][22] where the advertising was no problem.

Saturday afternoon coverage

When Saturday afternoon games were added, the NHL said that they would start at 1 p.m. and end by 4 p.m. ET. Apparently, markets with only three stations were reluctant to give up prime time programming slots. Ultimately, the plan failed, as not only did they not gain new markets, many stations that already carried the Monday game didn't pick up the Saturday one. A few of the markets in the Eastern Time Zone that aired the Saturday afternoon games included Boston, Buffalo, New York, Washington and Springfield, MA.

In addition, the NHL gave stations the option of starting the Saturday afternoon broadcasts at 1 Eastern time or starting at 2 EST, with the full open and a first period summary preceding live action of the final two periods. WDCA (the Washington, D.C. affiliate) and WWLP (the Springfield, MA affiliate) took that option. WPGH in Pittsburgh and WTCG in Atlanta didn't pick up the Saturday package, leaving their markets without Saturday coverage. WPGH and WTCG also showed the Monday games on tape delay at midnight and 11:30 p.m. ET, respectively. Meanwhile, by 1978,[23] WUAB in Cleveland and WBFF in Baltimore dropped hockey coverage completely (Cleveland lost its NHL team, the Cleveland Barons, that year after just three seasons in that city, which may have led WUAB to drop the package).

Also in Buffalo, the Saturday afternoon games during the months of January and February were on WGR. Meanwhile, the Saturday games during the month of March were on WUTV. WUTV carried the Monday Night Hockey package, while WGR was the over-the-air station for the Buffalo Sabres. In New York, WOR did not carry Saturday games in the months of January or February. Meanwhile, WNEW (also in New York) carried the March Saturday games (at 2 p.m.). In both Buffalo and New York, college basketball and World Championship Tennis knocked the NHL off its usual Monday night carrier.

In 1977–78, KBJR in Duluth picked up the Saturday afternoon package and dropped the Monday night games. In that same season, WHMB in Indianapolis joined the network with Saturday afternoon games at 2 p.m. and Monday night games at 11 p.m. In addition, the Iowa PBS stations had dropped the NHL by this point.

Playoff coverage

The 1976 Stanley Cup Finals on the NHL Network marked the first time that the NHL's championship series was nationally televised in its entirety in the United States.[11][24] Starting in the 1978 playoffs, the NHL Network began simulcasting many games with Hockey Night in Canada. In these games, Dan Kelly, who was the NHL Network's primary play-by-play broadcaster, was assigned to do play-by-play along with HNIC color commentators. This for example, happened in Game 7 of the quarterfinal series between the Toronto Maple Leafs and New York Islanders (April 29), where Kelly teamed up with Brian McFarlane. The entire 1979 Stanley Cup Finals between the Montreal Canadiens and New York Rangers was simulcast as well.[25] However, had that final gone to Game 7, then that game would have been broadcast on ABC.[26]

Affiliates

In most U.S. NHL cities, the Hughes NHL affiliate was the same one that aired the local team's games. About a couple of dozen other stations carried the games. The network had 47 stations[23][27] for the 1976–77 season.

City Station
Atlanta WTCG[28]
Baltimore WBFF
Boston WSBK[29]
Buffalo WUTV (Monday night games)
WGR/WUTV (Saturday afternoon games)
Charlotte WRET
Chicago WSNS[13][30][31][32]
Cleveland WUAB (tape delay)
Council Bluffs KBIN
Dallas KXTX (tape delay to 10:00 p.m. CT)
Denver KWGN
Des Moines KDIN
Detroit WGPR
Duluth KBJR
Galveston Local cable
Greenfield WRLP
Greensboro WGHP
Houston KRIV (tape delay to 11:30 p.m. CT)
Indianapolis WHMB
Iowa City KIIN
Los Angeles KHJ (tape delay to 8:00 p.m. PT)
Miami WPBT
New York City WOR[33][34][35][36]
WNEW
Omaha KETV (tape delay to 11:30 p.m. CT)
Philadelphia WTAF
Pittsburgh WPGH
Red Oak KHIN
Rochester, NY WROC
San Francisco KQED
Seattle KSTW (tape delay to 10:30 p.m. PT)
Sioux City KSIN
Springfield WWLP
St. Louis KDNL
Washington, D.C. WDCA (tape delay to 9:00 p.m. ET)

Despite the presence of the Minnesota North Stars, there was no NHL Network affiliate in the Minneapolis-St. Paul area.

Ratings

By the time that NBC’s contract with the NHL ended after the 1974–75, they were getting a 3.8 rating. Meanwhile, the ratings for the NHL Network in its first month of existence were a 3.1 in New York, 1.9 in Los Angeles, and a 1.3 in Chicago. By 1978–79, the Monday night games were seen by about 1 million viewers; 300,000 of which were in the Boston area. Also in 1978–79, the 2 p.m. ET version of the Saturday broadcasts (with the first period cut out) was picked up by all participating affiliates except WSBK-TV Boston (which carried the entire game), and often, the cities whose local teams were playing if the local station aired the NHL Network version of a game instead of a locally produced broadcast.

Announcers

Play-by-play

Marv Albert was the lead play-by-play man during the first season.[39] During this particular period, he was paired with a local guest announcer. They typically, would split play-by-play duties.

For Game 4 of the 1976 quarterfinal playoff series between the Montreal Canadiens and Chicago Black Hawks (April 16), Marv Albert and Brad Palmer called the game. Albert handled play-by-play for the first and third period while Palmer, the Black Hawks' TV host, handled play-by-play for the second period. They in the process, acted as analysts for each other. Played at Chicago Stadium, the game was blacked out in the Chicago area.

Meanwhile, Marv Albert also during the 1976 playoffs, teamed with Tim Ryan (who split play-by-play duties with Albert) and George Michael for Game 1 of the New York Islanders-Buffalo Sabres series (April 11) and Terry Crisp for Game 7 of the Toronto Maple Leafs-Philadelphia Flyers series (April 25). Terry Crisp also worked alongside play-by-play men Gene Hart and Don Earle on Game 4 of the aforementioned Toronto-Philadelphia series (April 17).

Color commentary

The analysts for the 1976 Stanley Cup Finals were active players and each game featured a different analyst alongside Marv Albert. These players were Stan Mikita, Garry Unger, Chico Resch and Curt Bennett. This format continued in 1977 with Stan Mikita, Garry Unger, Chico Resch, Don Awrey replacing Curt Bennett, who instead worked with Marv Albert and Dan Kelly on Game 4 of the Philadelphia Flyers-Boston Bruins playoff series (May 1).

Other

Dick Stockton served as host for a season.[44] Scott Wahle was the studio host for the 1978-79 and 1979-80 seasons. Meanwhile, Stan Fischler was on the broadcasts as an intermission analyst.

References

  1. ↑ Woods, Sherry (February 13, 1979). "When Will TV Turn its Eye on Two Underdog Sports". The Miami News. p. 6C.
  2. ↑ Yannis, Alex (November 3, 1976). "CBS Again Drops Soccer TV Pact". New York Times. p. 76.
  3. ↑ "Hughes Network to Show Number of Hockey Games". New York Times. October 11, 1979. p. B14.
  4. ↑ Klein, Frederick C. (March 25, 1977). "Hockey, Violence and Movies". Wall Street Journal.
  5. ↑ Atkin, Ross (June 9, 1975). "Sports check on what's new". Christian Science Monitor. p. 19.
  6. ↑ "5 New Coaches Will Try to Dethrone the Flyers". Los Angeles Times. October 8, 1975. p. D8.
  7. ↑ Langford, George (October 5, 1975). "Hockey in battle for TV life!". Los Angeles Times. p. I3.
  8. ↑ Durso, Joseph (July 13, 1977). "Problems of Overexpansion Continue to Haunt NBA and NHL". New York Times. p. A16.
  9. ↑ Herman, Robin (June 28, 1977). "NHL's President-Elect Scores Points With His Take-Charge Attitude". New York Times. p. 24.
  10. ↑ "Holiday TV Hurts Series". New York Times. December 28, 1975. p. 137.
  11. 1 2 "NHL Plans Cup TV; Seeks New York Outlet". The New York Times. Mar 23, 1976. p. 46.
  12. ↑ Verdi, Bob (January 17, 1979). "Hockey needs TV blanket to keep it warm in U.S.". Chicago Tribune. p. E1.
  13. 1 2 Deeb, Gary (November 9, 1976). "TV hockey back, but no Hawks". Chicago Tribune. p. C2.
  14. ↑ Deeb, Gary (February 23, 1979). "SHRINKING ACT". Chicago Tribune. p. E4.
  15. ↑ Merry, Don (October 11, 1978). "NHL Starts Tonight: Action but No TV". Los Angeles Times. p. E2.
  16. ↑ Herman, Robin (January 13, 1976). "Russians And NHL Both Learn". New York Times. p. 32.
  17. ↑ Carroll, Dink (February 9, 1979). "Challenge Cup is Bait to Lure TV". Montreal Gazette. p. 18.
  18. ↑ Deeb, Gary (December 15, 1978). "NFL OVERKILL". Chicago Tribune. p. 1.
  19. ↑ "Television This Week; OF SPECIAL INTEREST". New York Times. February 4, 1979. p. D35.
  20. ↑ Swift, E.M. (February 19, 1979). "Run Over By The Big Red Machine". Sports Illustrated.
  21. ↑ Brown, Frank (February 13, 1979). "Plenty for NHL to Ponder About". Lewiston Daily Sun. Associated Press. p. 26.
  22. ↑ "Sports BRIEFING". Chicago Tribune. February 15, 1979. p. E3.
  23. 1 2 "NHL Gets Its Piece of TV Action". New York Times. January 9, 1978. p. C10.
  24. ↑ Herman, Robin (April 25, 1976). "Flyer-Maple Leaf Game on TV Tonight". The New York Times. p. 165.
  25. ↑ "TV Finds New Ways of Rerunning Reruns". The Hendersonville (N.C.) Times-News. May 12, 1979. p. 7.
  26. ↑ Associated Press (May 13, 1979). "NHL, ABC-TV Agree". Reading Eagle. p. 89 – via Google News Archive.
  27. ↑ Verdi, Bob (January 31, 1978). "New TV hockey boss ignores sad history". Chicago Tribune. p. C3.
  28. ↑ Roberts and Olsen (1977). Vue. 11. Communications Publishing Corp. p. lxxxix – via Google Books.
  29. ↑ Strecker, Bob (September 25, 1976). "From the Sidelines". The New London (Conn.) Day.
  30. ↑ Jauss, Bill (June 12, 1979). "Television experts underestimate the public's taste". Chicago Tribune. p. C3.
  31. ↑ Deeb, Gary (June 2, 1978). "WGN's sportscasters finally pull the plugs". Chicago Tribune. p. C7.
  32. ↑ Deeb, Gary (October 20, 1978). "CAUSE FOR OPTIMISM?". Chicago Tribune. p. E10.
  33. ↑ Eskenazi, Gerald (February 27, 1978). "Sports Guide". New York Times. p. C9.
  34. ↑ Keese, Parton (April 26, 1979). "Rangers Suddenly a Threat". New York Times. p. D17.
  35. ↑ "Sports Today". New York Times. May 13, 1979. p. S10.
  36. ↑ TV Communications. 17. Cardiff Pub. Co. 1980. p. 32 – via Google Books.
  37. ↑ 1976-Last time Chicago and Montreal met in the Stanley Cup Playoffs on YouTube
  38. ↑ Eskenazi, Gerald (March 25, 1979). "ABOUT LONG ISLAND". New York Times. p. LI2.
  39. ↑ "NHL-Soviet Games on TV Here". New York Times. December 24, 1975. p. 18.
  40. ↑ "2 star Swedes sign with Rangers". Chicago Tribune. March 21, 1978. p. E2.
  41. ↑ Verdi, Bob (May 14, 1977). "Boston whodunit--color Orr missing from Cup telecast". Chicago Tribune. p. B1.
  42. ↑ Verdi, Bob (February 8, 1979). "Soviet 'pupils,' suspicious NHL stars open 3-game war". Chicago Tribune. p. C3.
  43. ↑ "Orr is Hockey's Howard Hughes". The Miami News. December 24, 1976. p. 1B.
  44. ↑ "Some Reflections On Soviet-NHL Series at Garden". New York Times. February 25, 1979. p. S2.
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