Kris Duggan

Kris Duggan (July 10, 1974) is an Australian-born entrepreneur, advisor and educator. Duggan is currently co-founder and CEO of BetterWorks, a Silicon Valley-based company dedicated to helping companies, managers and employees succeed at work. Previously, Duggan pioneered a new category of software called Gamification for customer engagement and employee productivity. In January 2010, he founded Badgeville, the leading software platform for Gamification. He currently serves on the board of directors of BetterWorks and until recently served on the board of Badgeville. Duggan also serves as an adjunct faculty for Singularity University and an advisor to other technology start-ups.

Early life and education

Duggan was born in Sydney, New South Wales, and grew up in Houston, Texas and then Southern California. He graduated with an MBA in Information Technology from University of California, Irvine.

Career

BetterWorks

In 2013, Duggan founded BetterWorks, an enterprise goals platform that allows for employees to set, measure and cross-functionally align goals.^[1] Rooted in the Objectives and Key Results (OKRs) method for goal setting, BetterWorks uses Goal Science™ principles to help employees.^[2] Customers of BetterWorks include Edmunds.com, UpWind Solutions, Bluenose Analytics, Lookout, Lumeris, Paperless Post, Viacom, the U.S. Department of Health and Human Services, and Zynga.

Badgeville

Duggan founded Badgeville in January 2010. During his three-year tenure as CEO, the company raised $40M in capital, grew to 100+ employees, and secured hundreds of customers delivering eight figures of annual recurring revenue.^[3] Known as the Behavior Platform, Badgeville helps business leaders measure and influence behavior in both customer- and employee-facing user experiences.^[4] Customers come from every industry and see results of 20 to more than 200 percent increases in user behavior tied to key business objectives.

Under Duggan’s leadership, Badgeville’s client roster included more than 200 Fortune 1000 enterprises and companies such as Deloitte, EMC, Oracle, Dell, AOL, Samsung, NBC, The Active Network, Recyclebank and Universal Music. The company received numerous awards including TechCrunch Disrupt's Audience Choice 2010,^[5] Forbes America's Most Promising New Companies,^[6] LeWeb's Startup Finalist,^[7] Twiistup's Showoff finalist,^[8] Forrester's Groundswell B2B and B2C,^[9] and Gartner's Cool Vendor in Social CRM.^[10] In its first three years, Badgeville was featured in more than 300 major media publications and outlets including features in the NY Times^[11] and Wall Street Journal.^[12]

Palantir

Duggan served as an advisor to Palantir Technologies, assisting with go-to-market strategy and execution.^[13]

SocialText

From September 2006 until founding Badgeville, Duggan served as vice president of sales for SocialText, delivering enterprise social software for collaboration.^[14]

WebEx

Duggan held senior sales management positions with WebEx prior to its acquisition by Cisco.^[15]

Teaching and Advising

Duggan is an advisory chair to the Alchemist Accelerator, an organization which facilitates enterprise startups and advises new entrepreneurs. He is also an adjunct faculty member for Singularity University.^[16]

References

External links

• Kris Duggan; Kate Shoup (23 January 2013). Business Gamification For Dummies. John Wiley & Sons. ISBN 978-1-118-46694-0.