Stanton Magnetics

Stanton Magnetics, Inc.
Industry Electronics
Founded 1946 (1946)
Headquarters Deerfield Beach, Florida, United States
Products Turntables, Cd-players, DJ-mixers, Cartridges
Parent Gibson
Website stantondj.com

Stanton Magnetics, founded in 1946, is a manufacturer of professional and consumer audio equipment.[1] Most of its products are aimed at DJs. It is a wholly owned subsidiary company of the privately owned Stanton Group who also own Cerwin-Vega and KRK Systems. The company has long been renowned for its line of magnetic cartridges and styli for phonographs.

Products

Stanton produces a range of turntables for DJs. Some direct-drive models include features such as high torque motor (up to 4.5 kgf·cm), reversible platter rotation direction, line level outputs and audio signal processing. The Stanton 500 series is the most popular and enduring line of Stanton magnetic cartridges. Stanton, originally together with Dutch company 'N2IT' (with initial input from Richie Hawtin (aka Plastikman) and John Acquaviva), developed Final Scratch, software for manipulation of digital audio files using a turntable and a special vinyl record. Stanton later partnered with Native Instruments, to bring the original software (which then was BEos) to a broader audience via MAC/PC platforms. The company's products also include CD players, DJ mixers like the SA-5, DJ MIDI Controllers and various DJ accessories,[2] notably the Uberstand.

Stanton's line of controllers is referred to as SC controllers. The SCS.1M and SCS.1D make up the SC 1 system. The SCS.1D is a scratch turntable controller that uses a 10" vinyl disc with a direct drive motor. The SCS.1M is a 4 channel mixer with on-board audio card that connects via firewire to a PC or Mac. The SCS.3m and two SCS.3d's make up the SCS.3 system. The SCS.3 system is entirely touch controlled which allows for more versatile control over your software. The SCS.3d is the "turntable" controller that uses a platter like touch pad, 6 touch buttons, 2 touch sensitive slides, and 4 soft buttons. The SCS.3m has 3 touch slides for each deck's EQ, two gain slides along with a crossfader slide.

Stanton's first controller with integrated software is called the SCS.4DJ and usues a full system controller with a computer built in. This controller is an all-in-one package that allows virtual DJs to use only a USB device with their music on it to mix rather than an expensive computer/controller set up.

In December 2011, Gibson Guitars of Nashville, TN announced that it was acquiring Stanton.

See also

References

  1. ↑ "Company Overview of Stanton Magnetics, Inc." Bloomberg Businessweek Retrieved on January 11, 2014.
  2. ↑ Endelman, Michael. "Scratching Without Vinyl: a Hip-Hop Revolution" NY Times December 3, 2002. Retrieved on January 11, 2014.
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