KC Masterpiece

KC Masterpiece
Product type barbecue sauce
Owner Clorox
Country  United States
Markets world
Previous owners 1977 - Rich Davis
Website http://www.kcmasterpiece.com/

KC Masterpiece is a barbecue sauce which is marketed by the HV Food Products Company, which is a subsidiary of the Clorox Company.[1][2]

History

The sauce was test marketed by Rich Davis, who was a child psychiatrist, in 1977 in Kansas City, Missouri as K.C. Soul Style Barbecue Sauce. The sauce, which originally started with only five ingredients, sold more than 3,000 cases. Davis renamed it KC Masterpiece. During this same time, he also test marketed Muschup (a combination of ketchup and mustard) and Dilled Muschup.

In 1986 he sold the sauce to the Kingsford charcoal division of the Clorox company, which took the barbecue sauce nationwide. He retained rights to use the sauce at restaurants he was to develop. Of the five restaurants opened, none remain in business.[3]

References

  1. ↑ http://www.kcmasterpiece.com/legal
  2. ↑ http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=29616501
  3. ↑ http://www.roadfood.com/Forums/Last-KC-Masterpiece-restaurant-closes-m530282.aspx

Further reading

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