Industryplayer

Developer(s) Thomas Lehnert (+team)
Publisher(s) Tycoon Sistemas Ltda
Platform(s) PC
Release June 1, 2007
Genre(s) Business simulation game
Mode(s) Massively Multiplayer, Single-player, Multiplayer

IndustryPlayer and the webserver-based version IndustryMasters are business simulation games, -multiplayer on-line business strategy games based on a simulation of real world economy, developed by Tycoon Systems Ltd.

Participants take the role of an entrepreneur and compete with each other in real-time for market leadership and shareholder value. The game allows university students, business professionals and others to attempt to engineer a successful corporate environment. Participants can log into the Web-based tool to play individually or in groups and get an evaluation of their performance.

The game includes a real-time corporate accounting system, industry analysis tools, and scoring and debriefing features.

IndustryPlayer Classic, the download version for use with Windows, simulates aspects of entrepreneurship: from strategy, investment and finance to the interactions with competitors, workforce, consumers, banks and the environment (CSR, Carbon Footprint).

The browser-based IndustryMasters edition is a business simulation game that allows students, business people and others to sharpen their entrepreneurial and strategic management skills by building their own company and competing in real-time against each other

IndustryMasters is available in multiple editions, which are customized for usage either in corporate learning, in MBA programs, colleges or for training people without a business background. Participants can play individually or with a team to develop a strategy, undertake an entrepreneurial start-up and compete with each other in a real-time multi-player competition.

"Serious games can be powerful educational tools, allowing users to experiment, learn from their mistakes and safely experience risky or dangerous situations.... Examples of serious games include IndustryPlayer, a business simulation based on real-world data ..."[1]

IndustryMasters and Tycoon Systems Ltd have been selected for the past five years (2006–2010) to run "Mousetrap" a major IIMA Confluence Event[2][3][4] run at the Indian Institute of Management, Ahmedabad (IIMA).[5] The annual "Mousetrap" competition uses the IndustryMasters game to allow 1,800 students in 600 teams of 3 people compete for virtual market dominance.

Notes

  1. Hill, Jason. IN THE BLACK (The Magazine of the Certified Public Accountants of Australia), October 2008 "In the trenches: Game on - Video games get an image makeover to become a training tool for the corporate sector" https://www.cpaaustralia.com.au/cps/rde/xchg/SID-3F57FECB-6C8F9C41/cpa/hs.xsl/724_30432_ENA_HTML.htm Print Reference: October 2008, volume 78:09, p. 26-29
  2. IIMA Confluence Event 2006 / http://www.iima-confluence.com/2006/events/mousetrap.php
  3. IIMA Confluence 2007 / http://www.iima-confluence.com/2007/mousetrap.html
  4. IIMA Confluence 2008 / http://www.iima-confluence.com/mousetrap.php
  5. Indian Institute of Management, Ahmedabad / http://www.iimahd.ernet.in/
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