Hill Holliday
Subsidiary | |
Industry | advertising agency |
Founded | 1968 |
Founder | Jack Connors, Jay Hill, Steve Cosmopulos and Alan Holliday |
Headquarters |
Exchange Place Boston, Massachusetts, United States |
Key people | Karen Kaplan, Chairman and CEO |
Parent | Interpublic Group of Companies |
Website |
www |
Hill Holliday is a full-service marketing and communications agency based in Boston, Massachusetts with offices in New York City and Greenville, South Carolina.[1][2] It is the 14th largest advertising agency in the U.S.[3] and is part of the world's third largest advertising and marketing conglomerate, IPG.
Karen Kaplan serves as Chairman and CEO of the agency, having worked there since 1982 when she was hired as a receptionist.[4] She has been named one of the "100 Most Influential Women in Advertising" by Advertising Age.[5]
History
Hill Holliday was founded in Boston in 1968 as Hill, Holliday, Connors, Cosmopulos, Inc. by partners Jack Connors, Jay Hill, Steve Cosmopulos and Alan Holliday. It was acquired by IPG in 1998.[6]
Awards
The agency was named Media Magazine’s full-service Agency of the Year for 2011 and 2012,[7] and is the only agency to win Adweek’s Media Plan of the Year four years in a row.[8]
Notable work
- Dunkin Donuts - "America Runs on Dunkin"
- Bank of America - "Life's Better When We're Connected"
- Cigna - "GO YOU"
- Partnership for Drug-Free Kids - WeGotYou
References
- ↑ http://www.hhcc.com/contact
- ↑ "Hill, Holliday Acquires Erwin-Penland Agency", The New York Times, January 14, 2004
- ↑ http://www.hhcc.com/
- ↑ http://bostoncommon-magazine.com/personalities/articles/from-secretary-to-ceo-hill-holidays-karen-kaplan
- ↑ http://adage.com/article/special-report-100-most-influential-women-in-advertising/women-advertising-rainmakers/237257/
- ↑ http://www.thefreelibrary.com/Interpublic+Acquires+Hill,+Holliday-a020317346
- ↑ http://www.mediapost.com/publications/article/190109/full-service-full-throttle-full-service-agency-o.html
- ↑ http://www.adweek.com/news/advertising-branding/adweekmedia-plan-year-99587
- http://bostoncommon-magazine.com/personalities/articles/from-secretary-to-ceo-hill-holidays-karen-kaplan
- http://adage.com/article/special-report-100-most-influential-women-in-advertising/women-advertising-rainmakers/237257/
- http://www.thefreelibrary.com/Interpublic+Acquires+Hill,+Holliday-a020317346
- http://www.mediapost.com/publications/article/190109/full-service-full-throttle-full-service-agency-o.html
- http://www.adweek.com/news/advertising-branding/adweekmedia-plan-year-99587