Forever (Spice Girls album)

Forever
Studio album by Spice Girls
Released 1 November 2000 (2000-11-01)
Recorded July 1998; August 1999 – September 2000
Genre
Length 49:28
Label Virgin
Producer
Spice Girls chronology
Spiceworld
(1997)
Forever
(2000)
Greatest Hits
(2007)
Singles from Forever
  1. "Holler" / "Let Love Lead the Way"
    Released: 23 October 2000

Forever is the third studio album by English girl group the Spice Girls. It was released on 1 November 2000 by Virgin Records. It is their only album without Geri Halliwell, who later rejoined the group for their Greatest Hits album in 2007. Despite not selling as well as their previous two albums,[3] it has sold four million copies worldwide,[4] peaking at number two in the United Kingdom and later certified Platinum there for shipping over 300,000 copies. A double A-side single was released of "Holler" and "Let Love Lead the Way" as the album's lead single, which peaked at number one in the UK Singles Chart.

Background

During the Spiceworld Tour in early 1998, the group took on an initial project to write and record songs for a possible third album and a live album. The original concept for this album was to showcase solo songs, duets, and cover songs featuring all five members, in order to promote the idea that the Spice Girls were all individuals, yet could come together as one. The girls went to Dublin's Windmill Lane Studios with long-time collaborators Richard Stannard and Matt Rowe to work on a new album and create master recordings for a live album. With the sudden departure of Geri Halliwell, the project took a major turn, with many of the already produced songs scrapped and the live album cancelled.

The Spice Girls recorded their Christmas single, "Goodbye" in July 1998, during the North American leg of their Spiceworld Tour. Once again, the girls teamed up with Stannard and Rowe. They also recorded "My Strongest Suit" for the concept album for the musical Aida. In the two years between the release of "Goodbye" in December 1998 and the release of Forever in November 2000, the group, along with the pop-music landscape in general, changed dramatically. Hoping to cultivate a more mature image, the group teamed up with a team of American producers to give Forever a more R&B sound, however, initial recording sessions maintained the pop sound of their previous works.

Recording

Recording for the album initially began in August 1999, and the first tracks recorded for the album were recorded at Abbey Road Studios with Stannard and Rowe. The group continued working on tracks through August and September, working on tracks with Kennedy at Steelworks Studios and tracks with Jerkins and Jam & Lewis at Whitfield Street Studios.[5] Following these sessions, work on the album was put on a pause. Chisholm began promoting her first solo album Northern Star, released in October, and the group began preparations for the Christmas in Spiceworld tour, in which they premiered the tracks "W.O.M.A.N.", "Holler", and "Right Back At Ya". Following the tour, Chisholm continued to promote Northern Star, and the other members worked on preparing their own solo material. Recording for the album did not resume until April 2000, when further tracks were recorded with Jerkins, followed by the final recording session on 17 July 2000.[5]

Sessions with Stannard and Rowe were eventually scrapped from the album, and Kennedy's only surviving contribution to the album was "Right Back at Ya", included on the album in a re-recorded, remixed, R&B form that Kennedy described as a "plodding, boring, bottom drawer R&B song".[6] In an interview with biographer David Sinclair, Stannard relayed his disappointment in the omission of "W.O.M.A.N.": "I thought that song was really interesting lyrically, because it was making the progression from girls to women, which was something Matt and I thought it was time for them to do. They needed something to suggest that they were still the same group of friends, but they were gaining more maturity."[6] Bunton explained that the song was not included because "the sound had moved on" in the time since it was recorded.[7]

Critical reception

Professional ratings
Aggregate scores
SourceRating
Metacritic45/100[8]
Review scores
SourceRating
AllMusic[9]
AmazonNegative[10]
BillboardPositive[11]
CDNOWPositive[2]
Entertainment.ie[12]
Entertainment WeeklyC[13]
Rolling Stone[14]
Sonic NetMixed[2]
Sputnikmusic[15]

Upon its release, the album received mixed to negative reviews from most music critics, based on an aggregate score of 45/100 from Metacritic.[8] Stephen Thomas Erlewine, editor of AllMusic, rated it two out of five and said: "Sure, they make all the right moves, hiring superstar producer Rodney Jerkins to helm most of the tracks and attempting to seem mature, but this all results in a record that is curiously self-conscious and flat."[9] Erlewine concluded: "Forever plays like the Girls realized that it's their final album, and they put in just enough effort to make it palatable, but not enough to make it appetizing."[9] The Billboard review was positive, remarking: "The set oozes with timely funk beats and the kind of well-crafted songs that No. 1 hits are made of."[11] Courtney Kemp from Amazon was negative, judging that "Forever's strategy is a bit different than the other two previous albums and this album could disappoint their old fans and alienate new ones."[10] A review from CDNOW was positive, feeling that Forever is "a frothy soufflé of an album, heavy on the groovy dance beats and go-girl goodwill, light on profundity."[2] Andrew Lynch from Entertainment.ie gave the album a rating of three and half-stars (out of five) and commented: "The production is as slick as ever, but a huge part of that old Girl Power enthusiasm seems to have drained and fallen away- and with it most of the fun that used to redeem their fundamental tackiness. A sorry, full-hearted footnote to a truly remarkable pop phenomenon."[12]

James Hunter from Rolling Stone gave a mixed review, writing: "Forever will probably provoke a reaction somewhere in the middle — with one exception, it's just OK."[14] David Browne from Entertainment Weekly gave to the album a "C" rating, summarizing: "Every genre cliché, from homogenized harmonies to delicately plucked stringed instruments to male rapper interjections, is securely in place. The music is so tasteful, restrained, and assembly line proficient that it makes early singles like 'Say You'll Be There' sound like the rawest punk rock."[13] The Sonic Net review judged: "Yes, this is their 'mature' album, the one where the once effervescent combo that could be counted on for enough hooky innuendoes to excite pre-teen girls and dirty young men alike aspire toward some sort of longer-lasting pop relevance. Which translates here into ballads and a huge dose of R&B-lite. It all sounds very professional, though only a hardcore fan can deny that the bloom is definitely off the rose."[2] A positive review came from Sputnikmusic, opining: "With Forever the Spice Girls showed that every pop act has its lifespan. They sound a bit tired and their hearts were not in the album. Forever also shows what could have been if they really gave it their all and made an album that was truly them. The five good songs on Forever can carry the album but not quite."[15]

Commercial performance

The Spice Girls as a four-piece performing "Holler" in Cologne, Germany

Forever peaked at number two on the UK Albums Chart and spent a total of eight weeks in the charts.[16] It was certified Platinum there for selling over 300,000 copies there.[17] In Australia it peaked at number nine,[18] and was certified Gold there. The album reached number 10 in Austria,[18] and was also certified Gold there. In Canada it peaked at number six,[19] and was certified double Platinum there making it the highest certification for Forever. The album also peaked at number six in Germany,[18] but was certified Gold there. In Ireland it reached a peak at number 15.[20] The album reached number 25 on the charts in New Zealand,[18] it was certified Gold there. In Switzerland it peaked at number 11,[18] and was certified Platinum. In the United States the album achieved highly moderate success, it only peaked at number 39 there selling 207,000 copies.[21]

Singles

"Holler" and "Let Love Lead the Way" were chosen to serve as the lead single from Forever. Released as a double A-side single, it charted at number-one on the UK Singles Chart and became the Spice Girls' ninth number-one single in the United Kingdom. It also peaked in the top 10 in nine other countries. In the United States it failed to gain much success and did not chart on the Billboard Hot 100.

"Goodbye", released two years prior as a single in 1998, was included on the album as the eleventh track. "Goodbye" peaked at number one on the UK Singles Chart and at eleven on the Billboard Hot 100. Promotional singles for "Tell Me Why" and "If You Wanna Have Some Fun" were released in November 2000 and early 2001,[22] however, these singles were never commercially released. "Tell Me Why" in particular had numerous remixes commissioned for the track, only one of which was commercially released as a bonus track years later on Greatest Hits.[23] A promotional montage video was released for "If You Wanna Have Some Fun" in November 2000.[24]

Promotion

The girls performed "Holler" and "Let Love Lead the Way" at the 2000 MTV Europe Music Awards, Top of the Pops, the National Lottery show and CD:UK.

During the album's promotion, Melanie Brown promoted Forever and her solo album Hot in the UK and Japan, while Melanie C was in the middle of her European tour.

Emma Bunton and Victoria Beckham promoted Forever in the United States and appeared on Showbiz Today, The Daily Show, Entertainment Tonight, and the VH1 Vogue Fashion Awards.[25] Bunton and Beckham's appearance at the VH1 Vogue Fashion Awards was used in the film Zoolander.[26]

Track listing

No.TitleWriter(s)Producer(s)Length
1."Holler"
  • Jerkins
  • LaShawn "The Big Shiz" Daniels[a]
4:15
2."Tell Me Why"
  • Beckham
  • Brown
  • Bunton
  • Jerkins
  • Daniels
  • Jerkins III
  • Mischke Butler
  • Jerkins
  • Daniels[a]
4:13
3."Let Love Lead the Way"
  • Mason Jr.
  • Jerkins
  • Daniels[a]
4:57
4."Right Back at Ya"
4:09
5."Get Down with Me"
  • Beckham
  • Brown
  • Bunton
  • Jerkins
  • Daniels
  • Jerkins III
  • Butler
  • Robert Smith
  • Jerkins
  • Smith
  • Daniels[a]
3:45
6."Wasting My Time"
  • Brown
  • Bunton
  • Chisholm
  • Daniels
  • Jerkins III
  • Uncle Freddie
  • Daniels[a]
4:13
7."Weekend Love"
  • Beckham
  • Brown
  • Bunton
  • Chisholm
  • Jerkins
  • Daniels
  • Jerkins III
  • Jerkins
  • Daniels[a]
4:04
8."Time Goes By"
  • Beckham
  • Brown
  • Bunton
  • Jerkins
  • Daniels
  • Jerkins III
  • Butler
  • Jerkins
  • Uncle Freddie
  • Daniels[a]
4:51
9."If You Wanna Have Some Fun"
Jimmy Jam and Terry Lewis5:25
10."Oxygen"
  • Beckham
  • Brown
  • Bunton
  • Chisholm
  • Harris III
  • Lewis
Jimmy Jam and Terry Lewis4:55
11."Goodbye"
  • Stannard
  • Rowe
4:35

Notes

Personnel

Credits adapted from the liner notes of Forever.[28]

  • Spice Girls – vocals
  • Adrian Bushby – engineering (track 11)
  • LaShawn "The Big Shiz" Daniels – vocal production (tracks 1–8)
  • Jake Davies – assistant engineering (track 11)
  • Sue Drake – additional vocal production, backing vocals (track 4)
  • Paul Foley – recording (tracks 2, 5, 8)
  • Vince Frost – art direction, design
  • Steve Hodge – engineering, mixing (tracks 9, 10)
  • Ben Garrison – mixing (tracks 2, 4–6, 8); recording (tracks 4, 6)
  • Brad Gilderman – mixing (tracks 1, 7); recording (tracks 1, 3, 7)
  • Jimmy Jam – arrangement, musical instruments, production (tracks 9, 10)
  • Fred Jerkins III – mixing (tracks 4, 6); production (tracks 4, 6, 8)
  • Rodney Jerkins – mixing, production (tracks 1–3, 5, 7, 8)
  • Eliot Kennedy – additional vocal production, backing vocals (track 4)
  • Jan Kybert – assistant mixing (track 11)
  • Terry Lewis – arrangement, musical instruments, production (tracks 9, 10)
  • Wil Malone – strings arrangement (track 11)
  • Harvey Mason Jr. – production (track 3); Pro Tools (tracks 1, 3, 7)
  • Terry Richardson – photography
  • Ian Robertson – assistant (tracks 1, 3, 7)
  • Matt Rowe – production (track 11)
  • Dave Russell – assistant (tracks 1, 3, 4, 6, 7)
  • Tony Salter – vocals engineering (tracks 9, 10)
  • Robert Smith – production (track 5)
  • Xavier Smith – assistant mixing (tracks 9, 10)
  • Richard Stannard – production (track 11)
  • Mark 'Spike' Stent – mixing (track 11)
  • Paul Waller – drum programming (track 11)
  • Paul Walton – assistant mixing (track 11)
  • Brad Yost – assistant mixing (tracks 9, 10)

Charts

Certifications

Region Certification Certified units/Sales
Australia (ARIA)[53] Gold 35,000^
Austria (IFPI Austria)[54] Gold 25,000*
Belgium (BEA)[55] Gold 25,000*
Brazil (Pro-Música Brasil)[56] Gold 100,000*
Canada (Music Canada)[57] 2× Platinum 200,000^
France (SNEP)[58] Gold 100,000[58]
Germany (BVMI)[59] Gold 150,000^
Netherlands (NVPI)[60] Gold 50,000^
New Zealand (RMNZ)[61] Gold 7,500^
South Korea (RIAK)[62] Platinum 12,159[62]
Spain (PROMUSICAE)[63] Gold 50,000^
Switzerland (IFPI Switzerland)[64] Platinum 50,000^
United Kingdom (BPI)[65] Platinum 300,000^
United States (RIAA)[66] 207,000[67]

*sales figures based on certification alone
^shipments figures based on certification alone

Release history

Region Date Format Label
Japan[68] 1 November 2000 CD EMI Music Japan
United Kingdom[69] 6 November 2000 Virgin
Canada[70] 7 November 2000 EMI
United States[71] Virgin

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