Flower Power (song)

"Flower Power"
Single by Girls' Generation
from the album Girls & Peace
B-side "Beep Beep"
"Girls' Generation 2 Smash-Up"
Released November 21, 2012 (2012-11-21)
Format
Recorded 2012
Genre
Length 3:18
Label
Songwriter(s) Johan Gustafson, Fredrik Häggstam, Sebastian Lundberg, Junji Ishiwatari
Producer(s) Trinity, Dsign Music
Girls' Generation Japanese singles chronology
"Oh!"
(2012)		 "Flower Power"
(2012)		 "Love & Girls"
(2013)

"Oh!"
(2012)		 "Flower Power"
(2012)		 "Love & Girls"
(2013)
Music video
"Flower Power" on YouTube

"Flower Power" is the sixth Japanese single released by South Korean girl group Girls' Generation. The single was released on November 14, 2012, via digital download on iTunes Japan, with a limited physical release on November 21, 2012. It serves as the third single from their second Japanese studio album, Girls & Peace (2012). Despite limited release, "Flower Power" sold 29,000 copies in its first week, peaking at number five on the Oricon Singles Chart; the single also reached number six on the Billboard Japan Hot 100.

Background

After the success of the preceding singles, "Paparazzi" and "Oh!", both of which took the number one spot on the Oricon daily singles chart and sold a collective total of more than 190,000 copies,[2][3] the group's follow-up single "Flower Power" was announced on October 2, 2012.[4] "Flower Power" was released in Japan on November 14, 2012, two weeks before the release of their second Japanese studio album.[5] A concept photo released by the group's Japanese label shows the group trying to escape searchlights.

Lyrics

The song is mainly in Japanese with interspersed English phrases.[6] The first two lines go as follows:

光と闇の真夜中, weekend; Dance floor, Scream and shout;
Hikari to yami no mayonaka, weekend; Dance floor, scream and shout;
In the midnight of darkness and light, weekend; Dance floor, scream and shout;
赤裸々 Human nature; 交わす視線は目と目; 駆け引きの Border.
Sekirara human nature; kawasu shisen wa me to me; kakehiki no border.
Stark naked, human nature; without exchanging looks, eye to eye; Border of bargaining.

Release

The single was not released physically until November 21 because of problems with production.[7] The single's B-side, "Beep Beep," is not included on Girls & Peace (2012), but it is included as the sixth track on their third Japanese studio album, Love & Peace (2013), released on December 11, 2013.[8] The single also contains a medley of the accompanying album which features Jamaican rapper Sean Paul.

Composition

"Flower Power" is written by Johan Gustafson, Fredrik Häggstam, Sebastian Lundberg (who composed labelmate TVXQ's "Blink"). It is an up-tempo electropop and dance-pop number, taking influences from trance and electro house, with a "flowing" bassline and a chorus line demonstrating the "sexy side" of Girls' Generation, contrary to the single's title. Lyrically, the song describes "the strategic moves between a man and a woman on the dancefloor," sung by the group with "the sound and light of a glitzy atmosphere."

Music video

On October 31, 2012, the music was released in two versions: the regular and dance version. Within the song’s perspective of the world, the nine girls sing and dance in a near future cosplay image of “bondage”-like cabin attendants under a fictional airline company, Air GG.[9]

On April 5, 2013, a shortened version of the music video for "Beep Beep" was released.[10] A full version of the music video was released on the group's third Japanese album, Love & Peace (2013).[11]

Chart performance

The single didn't match the success of its predecessors in its first week, the single peaked at number twenty-five when it debuted on the Japan Hot 100 for the week ending on November 26, 2012.[12] The single managed to sell 13,000 copies on its first day, charting at number two on Oricon's Daily Single Chart.[13] It eventually sold 29,000 copies during its first week of physical release.[14] The single raced to number six on the Japan Hot 100 in its second week, jumping nineteen spots.[15] The single also charted on the Hot Single Sales chart at number four,[16] as well as Billboard Japan's airplay charts: twelve on Contemporary Airplay and thirty-two on Top Airplay.[17][18]

Live performance

The group performed the song for the first time on TBS Kayou Kyoku on November 13, 2012. The same day, the group held their "Playing with Girls' Generation" fan meeting with 10,000 people at the Yoyogi National Gymnasium. The group performed the song along with "Gee" and "Oh!".[19]

Track listing

Regular Edition CD[20]
No.TitleWriter(s)Producer(s)Length
1."Flower Power"Johan Gustafson, Fredrik Häggstam, Sebastian Lundberg, Junji IshiwatariTrinity3:18
2."Beep Beep"Jeff Miyahara, Anne Judith Wik, Ronny Svendsen, Nermin Harambasic, Robin JenssenDsign Music3:21
3."Girls' Generation 2 Smash-Up" (featuring Sean Paul)VariousVarious3:26
Total length:10:06

Charts

Chart (2012) Peak
position
Japan (Oricon)[21] 5
Japan Hot 100 (Billboard)[22] 6

Sales

Country Sales
Japan (Oricon)[23] 39,007 (physical)

Release history

Region Date Format Label
Worldwide[24][25] November 14, 2012
digital download
Nayutawave Records
Japan[26] November 21, 2012
CD
Taiwan[27] November 23, 2012

References

  1. ↑ Bradley Stern (November 1, 2012). "Girls’ Generation Unveil New Japanese Single, 'Flower Power'". MuuMuse. Retrieved May 18, 2015.
  2. ↑ 【オリコン】少女時代、女性初の同時3冠　日本デビュー2年でシングル初首位 (in Japanese). Oricon. October 2, 2012. Retrieved October 2, 2012.
  3. ↑ "Oricon' Daily Chart — June 2012 Chart". Oricon (in Japanese). Retrieved June 30, 2012.
  4. ↑ "Flower Power [Maxi]". Amazon.co.jp. October 2, 2012. Retrieved October 2, 2012.
  5. ↑ 少女時代　シングル１位！１０年９月の日本デビュー以来初. Sponichi.co.jp (in Japanese). Sports Nippon Newspapers. October 2, 2012. Retrieved October 2, 2012.
  6. ↑ ""Flower Power" Lyrics". MetroLyrics. CBS Interactive. Retrieved December 3, 2013.
  7. ↑ "Audio preview for Girls’ Generation’s "Flower Power" aired on Japanese TV". Allkpop. 6TheoryMedia. October 27, 2012. Retrieved November 16, 2013.
  8. ↑ "少女時代 待望の3rdアルバムのタイトル・トラックリストが遂に解禁！". Universal Music Japan (in Japanese). Universal Music. November 21, 2013.
  9. ↑ ""Flower Power" by Girls' Generation". SM Town. YouTube. October 31, 2012. Retrieved November 1, 2012.
  10. ↑ "Girls’ Generation’s short PV for "Beep Beep" released". Allkpop. 6TheoryMedia. April 5, 2013. Retrieved November 17, 2013.
  11. ↑ "Love & Peace (Album+DVD) (First Press Limited Edition)(Japan Version)". YesAsia. Retrieved November 23, 2013.
  12. ↑ "Billboard Japan Hot 100". Billboard-Japan (in Japanese). Prometheus Global Media. November 26, 2012. Retrieved November 23, 2012.
  13. ↑ @hisaka2u (November 21, 2012). "Oricon Style 編集長のTwitter 2012年11月21日の発言" (Tweet). Retrieved November 21, 2012 – via Twitter.
  14. ↑ @hisaka2u (November 27, 2012). "Oricon Style 編集長のTwitter 2012年11月27日の発言" (Tweet). Retrieved November 27, 2012 – via Twitter.
  15. ↑ "Billboard Japan Hot 100". Billboard-Japan (in Japanese). Prometheus Global Media. December 3, 2012. Retrieved November 17, 2013.
  16. ↑ "Billboard-Japan Hot Single Sales". Billboard-Japan (in Japanese). Prometheus Global Media. December 3, 2012. Retrieved November 17, 2013.
  17. ↑ "Billboard-Japan Adult Airplay". Billboard-Japan (in Japanese). Prometheus Global Media. November 26, 2012. Retrieved November 17, 2013.
  18. ↑ "Billboard Japan Hot Top Airplay". Billboard-Japan (in Japanese). Prometheus Global Media. November 3, 2012. Retrieved November 17, 2013.
  19. ↑ 少女時代、1万人に新曲初披露　ファンの"完コピ"に大感激 (in Japanese). Oricon. November 13, 2012. Retrieved November 14, 2012.
  20. ↑ "少女時代 / Flower Power【初回限定盤】【CD Maxi】【2012年11月14日→11月21日発売】language=Japanese". Universal Music Japan Online Store. Universal Music. November 21, 2012. Retrieved October 28, 2012.
  21. ↑ "Oricon Singles Chart" (in Japanese). Oricon. Retrieved January 30, 2017.
  22. ↑ "Japan Hot 100: December 3, 2012". Billboard (in Japanese). Retrieved January 30, 2017.
  23. ↑ オリコンランキング情報サービス「you大樹」 [Oricon Ranking Information Service 'You Big Tree'] (in Korean). Oricon. Retrieved June 12, 2014. (Subscription required (help)).
  24. ↑ ""Flower Power" - 少女時代". iTunes JP (in Japanese). Apple. Retrieved November 14, 2012.
  25. ↑ "Flower Power - Single". iTunes GB. Apple. November 14, 2012. Retrieved December 3, 2012.
  26. ↑ "少女時代 ニューシングル「Flower Power」とニューアルバム「(タイトル未定)」発売決定!!!!!!!". Universal Music Japan (in Japanese). Universal Music. October 2, 2012. Retrieved October 2, 2012.
  27. ↑ ""Flower Power" by Girls' Generation". Universal Music Taiwan (in Chinese). Universal Music. Retrieved November 17, 2013.
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