English Biscuit Manufacturers
 | |
| Industry | Biscuit |
|---|---|
| Founded |
1966[1] Karachi, Pakistan |
| Headquarters | Karachi, Pakistan |
Area served | Pakistan |
| Owner | Khawar Masood Butt[2] |
| Website | Commercial website |
English Biscuit Manufacturers is a Pakistani major biscuits manufacturer based in Karachi, Pakistan.[3][4][5][6] According to Nielsen survey, EBM enjoys a 45% market share. They are the makers of famous Peek Freans biscuits and are owner of Pied Piper trademark.[3]
Sooper, a brand of EBM holds for almost half of the company revenues.[6] In 2013, Sooper crossed the Rs 10 billion mark.[1][7]
It was founded in 1966 as Peek Freans Pakistan Limited.[1]
Brands
- Marie (1971)
- Butter Puff (1976)
- Peanut Pik (1984)
- Zeera (1984)
- Gluco (1987)
- Rio (1996)
- Sooper (1996)
- Farm House Cookies (2011)
- Nan Khatai (2015)
- Chocolicious (2015)
References
- 1 2 3 "Our Story » EBM". www.ebm.com.pk.
- ↑ "Our Journey to Success » EBM". www.ebm.com.pk.
- 1 2 Worldfolio, The. "Always looking for the win-win situation".
- ↑ "Corporate corner".
- ↑ Webmaster (26 July 2017). "EBM sponsors 16th young leaders moot - PakObserver".
- 1 2 "Biscuit manufacturers: EBM’s story and the journey that lies ahead - The Express Tribune". 27 July 2014.
- ↑ "Pakistani brands who found success against their global competitors - The Express Tribune". 16 June 2017.
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