DoubleTree

DoubleTree by Hilton
Industry Hotel
Founded January 1969 (1969-01)
Scottsdale, Arizona, U.S.
Headquarters McLean, Virginia, U.S.
Number of locations
 494[1]
Area served
 Worldwide
Parent Hilton Worldwide
Website www.doubletree.com

DoubleTree by Hilton is an American hotel chain and a part of Hilton Worldwide. Most DoubleTree hotels are independently owned and operated by franchisees, but some are owned and/or managed by Hilton Worldwide.[2] DoubleTree has been the fastest growing Hilton brand by number of properties since 2007, and by number of rooms from 2007-2015, until in 2016 Hilton Garden Inn opened more rooms.[3][4][5][6][7][1]

History

The first DoubleTree hotel opened in Scottsdale, Arizona, in 1969.[8] The Doubletree Corporation merged with Promus Hotel Corporation in December 1997, bringing together the Doubletree, Red Lion, Hampton Inn, and Embassy Suites brands.[9] In December 1999, Hilton Hotels Corporation acquired Promus Hotel Corporation which brought Doubletree Hotels and other Promus hotel brands under the umbrella of the newly renamed Hilton Worldwide.[10] In early 2011, Hilton Worldwide launched a logo and name rebranding for the chain, replacing the name "Doubletree" with "DoubleTree by Hilton".[11]

DoubleTree's strategy to grow the brand has been to convince operators of other brands to switch flags. This is in contrast to brands like Marriott or Sheraton which rely on new construction to grow their footprint. DoubleTree also provides lower cost options to improve properties, which help operators remain in the brand system.[12]

The world's largest DoubleTree, a 1,094 room resort, opened in Orlando on International Drive in 2009 after a renovation that cost $35 million.[13]

References

  1. 1 2 "FORM 10-K Hilton Worldwide Holdings Inc.". UNITED STATES SECURITIES AND EXCHANGE COMMISSION. Retrieved 2 April 2017.
  2. ↑ Doubletree. World Franchising. Accessed October 2013.
  3. ↑ "FORM 10-K HILTON HOTELS CORPORATION". getfilings.com. Advameg. Retrieved 2 April 2017.
  4. ↑ "FORM 10-K HILTON HOTELS CORPORATION" (PDF). media.corporate-ir. Phoenix IR. Retrieved 2 April 2017.
  5. ↑ "FORM 10-K Hilton Worldwide Holdings Inc.". UNITED STATES SECURITIES AND EXCHANGE COMMISSION. Retrieved 2 April 2017.
  6. ↑ "FORM 10-K Hilton Worldwide Holdings Inc.". UNITED STATES SECURITIES AND EXCHANGE COMMISSION. Retrieved 2 April 2017.
  7. ↑ "FORM 10-K Hilton Worldwide Holdings Inc.". UNITED STATES SECURITIES AND EXCHANGE COMMISSION. Retrieved 2 April 2017.
  8. ↑ Doubletree by Hilton. Entrepreneur. Accessed December 2014.
  9. ↑ Promus and Doubletree Hotel Companies Will Merge. The New York Times. Accessed December 2014.
  10. ↑ Hilton to Buy Promus Chain, Creating One of Biggest Hotel Groups. The New York Times. Accessed December 2014.
  11. ↑ DoubleTree by Hilton Introduces New Global Brand Identity, Creating One of Biggest Hotel Groups. Business Wire. Accessed December 2014.
  12. ↑ Karmin, Craig. "Hotel Operators Ready to Rumble Over Upgrades". Wall Street Journal. ISSN 0099-9660. Retrieved 2015-10-23.
  13. ↑ "ORLANDO GETS WORLD’S LARGEST DOUBLETREE HOTEL". Design Curial. Retrieved 3 April 2017.


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