Creative services
Creative services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Creative Services also means a department within a company that does creative work such as writing, designing, and production. It is often a sub-department of the Marketing organization. Examples include:
- Design and production agencies
- Studios
- Ideation consultancies
- Software development firms
- Marketing firms
- Public relations agencies
- Advertising agencies
- Promotional agencies
- Branding agencies
- Entertainment Industries
Like lawyers and accountants in the professional services sector, creative services firms sell a specialised technical service to satisfy the needs of companies that do not have this expertise themselves.
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