Hot Chicken Flavor Ramen

Buldak Bokkeum Myeon

A pack of the original Buldak Bokkeum Myeon
Alternative names Fire Noodles
Buldak Bokkeum Myun
Type Noodle
Place of origin South Korea
Created by Samyang Food
Main ingredients Dried or precooked noodle, seasoning
Cookbook: Buldak Bokkeum Myeon  Media: Buldak Bokkeum Myeon

Buldak Bokkeum Myeon (Korean: 불닭볶음면) is a brand of ramyeon produced by Samyang Food in South Korea since April 2012. In the case of cup ramyeon, the large size was first produced in June 2012 and the small size in November 2013. [1] In March 2014, the company reached more than 100 million cumulative sales. In 2015, the brand attained monthly sales of 6 to 7 billion won.[2] Buldak Bokkeum Myeon is known for being one of the spiciest ramyeon available in the Korean market. Its SHU is measured to be 4,404 in the original package. [3][4] Its literal translation means: stir-fried chicken noodles. It does not have a soup satchet, unlike most ramyeons. It only has a sauce satchet, like a stir-fry. Its flakes are made up of dried laver and sesame seeds.

Buldak Bokkeum Myeon became famous due to the Fire Noodle Challenge, a viral challenge where people film themselves attempting to complete a bowl of Buldak Bokkeum Myeon.[5][6] In November 2016, Samyang Food obtained a halal certificate for Buldak Bokkeum Myeon from the Korea Muslim Federation Halal Committee.[7]

Birth

In 2011, when ramen based on soup was popular, Samyang Food President Jung Soo Kim passed by Myeongdong Road and found that people were crowded in spicy chicken restaurant by chance. He got an idea here and thought that spicy can be tasty, and he started to develop Buldak Bokkeum Myeon with the motto of "Spicy, Chicken, Fried Noodles". The marketing department and the research institute staff tasted delicious spicy foods such as roast chicken, lobster beef, chicken wings, etc. Also, they tasted and research various kinds of spicy peppers in lots of country and tried hard to develop 'delicious and spicy sauce'. In addition, tasting 2 tons of hot sauce and 1200 chicken dishes, and after 12 months of research, they found the best mixing ratio and developed the fried chicken fried noodles.

Ingredients

Noodle

Wheat flour

Starch

Palm oil

Vital wheat gluten

Purified salt

Onion extract

Alkali agents for noodles(Acidity regulater)

Guar gum

Vitamin B2

Citric acid

Green tea flavor oil

Liquid soup base

Purified water

Soy sauce

Sugar

Grill chicken concentrate

Chicken flavored powder

Soybean oil

Habanero flavored seasoning

Onion

Chili power

Red pepper seed oil

Garlic

Fortified stock powder

Modified starch

Oleoresin Capsicum

Paprika pigment

Pepper powder

Chicken curry flavor base

Nutritional fortifier

Flakes

Fried sesame

Roasted seaweed

Variations

There are many variations of Buldak Bokkeum Myeon.

Type Weight Calories Shelf life Launch Date SHU
Original Buldak Bokkeum Myeon (불닭볶음면) 140g 530kcal 6months 2012.04 4,404
Haek Buldak Bokkeum Myeon (핵 불닭볶음면) 140g 545kcal 6months 2017.01 8,706
Cool Buldak Bokkeum Myeon (쿨 불닭볶음면) 135g 535kcal 6months 2017.02 4,404
Cheese Buldak Bokkeum Myeon (치즈 불닭볶음면) 140g 550kcal 6months 2016.03 2,323
Buldak Bokkeum Tang Myeon (불닭볶음탕면) 145g 540kcal 6months 2016.08 4,705
Curry Buldak Bokkeum Myeon (커리 불닭볶음면) 140g 555kcal 6months 2016.12 3,810

Types Available

Buldak Bokkeum Myeon (불닭볶음면)

Buldak Bokkeum Myeon is the original product of Buldak Bokkeum Myeon which is launched in April, 2012.[8]

Cheese Buldak Bokkeum Myeon (치즈 불닭볶음면)

Cheese Buldak is a version of Buldak Bokkeum Myeon released in 2015. Cheese powder is added to the ramyeon.[9]

Cool Buldak Bokkeum Myeon (쿨 불닭볶음면)

Cool Buldak Bokkeum Myeon is an annual limited edition of Buldak Bokkeum Myeon sold only in the summer season. It has thinner noodles and more quantity than the original, and it is meant to be eaten with ice. In some countries, it is known as "ice type".[10]

Buldak Bokkeum Tang Myeon (불닭볶음탕면)

Buldak Bokkeum Tang Myeon is a soup version of Buldak Bokkeum Myeon released in October 2016 and is different from the original because it has two sauce sachets, which means that it is easier to control the taste.[11]

Haek Buldak Bokkeum Myeon (핵 불닭볶음면)

Haek Buldak Bokkeum Myeon (Nuclear Hot Chicken Flavor Ramen in the US) is a limited version of Buldak Bokkeum Myeon celebrating the beginning of 2017. It is measured to be 8,706 SHU, almost 2 times as spicy as the original. Production ended in the last week of April. The haek in the name, roughly translates to "nuclear".[12] It is also presumed to be the spiciest instant noodle in the whole world.

Curry Buldak Bokkeum Myeon (커리 불닭볶음면)

Curry Buldak Bokkeum Myeon combined the flavor of curry with Buldak Bokkeum Myeon.

Other Similar Available Types

Buldak Ramen Snacks

Buldak Ramen Snacks are a variation of Buldak Bokkeum Myeon released in December 2014 which is eaten by breaking the raw Ramen noodles into pieces and adding some spicy seasoning to it. There two types of these snack noodles: Buldak Snack and Zalduck Snack. The snacks are not as spicy as the original Buldak Bokkeum Myeon, but it is assumed to be the spiciest of all Ramen Snacks available on the market.

Honey Cheese Bokkeum Myeon (허니치즈볶음면)

Honey Cheese Bokkeum Myeon is a variation of Buldak Bokkeum Myeon released in March 2015 which features Acacia honey and cheese in its soup. The seasoning of this Ramen is very different from those of the original Buldak Bokkeum Myeon. Therefore, the taste is also very different from the original.

Wasa-Mayo Bokkeum Myeon (와사마요볶음면)

In 2017, Samyang Foods released another variation of the original noodles which included 3 sauce packets consisting of a type of sweet soy sauce, Mayonnaise, and Wasabi paste. The noodles also have dehydrated pieces of cabbage that re-hydrate after cooking.

Surge in Popularity

The popularity of the noodles worldwide surged when'The Fire Noodle Challenge' or '불닭볶음면 도전', went viral on YouTube. The challenge was first started by the YouTube Channel '영국남자 Korean Englishman' in which Josh, the main host of the channel, challenged his friends in the UK to see who could finish the noodles the fastest without drinking any water or beverage to cool the heat down[13]. The popularity of the video led to other YouTubers all around the world to do the same challenge and therefore cause a surge in the noodle's popularity.

Mascot

The mascot of the Buldak Bokkeum Myeon series is a chicken named 'Hochi' or '호치' in Korean.


See also

References

  1. ↑ Ko, Dong-hwan (3 March 2014). "Korean ramen war now 'broth-less'". Korea Times. Archived from the original on 25 September 2015. Retrieved 2015-09-22.
  2. ↑ Shin, Jeana (16 January 2015). "Samgyang Food’s "Fire Noodles" Become Popular Overseas". Business Korea. Retrieved 2015-09-22.
  3. ↑ "Samgyang Food’s “Fire Noodles” Become Popular Overseas". Retrieved 13 July 2016.
  4. ↑ "Super Spicy Korean Noodles (Buldak Bokkeum)". Retrieved 13 July 2016.
  5. ↑ Annie Jeong (14 March 2016). "Can These BuzzFeed Employees Handle The Fire Noodle Challenge?". Buzzfeed. Retrieved 5 April 2017.
  6. ↑ Ysa Singson (6 August 2016). "What Is The 'Fire Noodle Challenge?'". Cosmopolitan Philippines. Retrieved 5 April 2017.
  7. ↑ 오현승 (26 January 2017). "[전세계 입맛 사로잡은 韓라면<下>] 할랄인증 훈풍· 탄탄한 제품력". 세계파이낸스. Retrieved 5 April 2017.
  8. ↑ "제품 전체보기 | 브랜드 | 삼양식품". www.samyangfood.co.kr (in Korean). Retrieved 2017-06-01.
  9. ↑ "제품 전체보기 | 브랜드 | 삼양식품". www.samyangfood.co.kr (in Korean). Retrieved 2017-06-01.
  10. ↑ "제품 전체보기 | 브랜드 | 삼양식품". www.samyangfood.co.kr (in Korean). Retrieved 2017-06-01.
  11. ↑ "제품 전체보기 | 브랜드 | 삼양식품". www.samyangfood.co.kr (in Korean). Retrieved 2017-06-01.
  12. ↑ "제품 전체보기 | 브랜드 | 삼양식품". www.samyangfood.co.kr (in Korean). Retrieved 2017-06-01.
  13. ↑ https://www.youtube.com/watch?v=JWZmdWP67DA
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