Bouclair

Bouclair Inc.
Private
Industry Home furnishings retail
Founded 1970 (1970)
Headquarters 152 Avenue Alston
Pointe-Claire, Quebec
H9R 6B4 Canada
Number of locations
102 (2017)
Area served
Canada, Europe, Asia, Oceania
Key people
Peter Goldberg
(President and CEO)[1]
Products Window Coverings, Bedding, Furniture, Home Accents, Wall Decor and Lighting
Number of employees
1,200 (2015)
Website bouclair.com

Bouclair Inc.[2] is a Canadian privately owned company and a lifestyle brand that offers home fashion and decor products including furniture, window coverings, bedding, lighting, home accents, wall décor and seasonal products through its own retail stores[3] across Canada and online. The company is headquartered in Pointe-Claire, Quebec and operates 102 Bouclair Home stores across Quebec, Ontario, Western Canada, and Atlantic Canada. As of 2015, Bouclair has over 1,200[4] employees.

The company offers a full omni-channel shopping experience – customers have the choice of shopping in stores, online or through its call centre.[5]

History

Founded as a fabric and sewing business in 1970, Bouclair has evolved into a lifestyle brand that offers affordable coordinated fashionable decor for every room in the home.[6] The company currently operates under the leadership of its President, Peter Goldberg, who acquired the company in 2003 after leading a Management Buy-out.

Expansion

In the late 1990s,[7] the company opened numerous stores in Ontario[8] and became a popular name amongst homeowners during this time. Since 2010, it has also expanded its presence in the rest of Canada, opening points of sale in Nova Scotia,[9] New Brunswick,[10] Newfoundland,[11] Manitoba, Alberta,[12] Saskatchewan[13] and British Columbia.[14] In the spring of 2006,[15] Bouclair launched a new store concept called Bouclair Home (Bouclair Maison in French) diversifying its product offering to include fashionable home decor and furniture.

In 2012, Bouclair opened a wholesale division,[13] marking the beginning of its international expansion, selling coordinated home collections in Europe, Asia and Oceania[16]

Following the launch of its e-commerce site in March 2014, Bouclair Home also introduced its first complete line of furniture, with Atelier Bouclair[17] – a higher-end collection of 21 design themes featuring quality materials – sold online, orders in-store,[18] through its call centre and by catalogue.

Products

Bouclair Home offers a choice of window coverings, bedding, lighting, wall decor, home accents, rugs, kids’ furnishings and baby decor.[19] The products are created by its team of in-house designers and presented as coordinated collections in its retail outlets.

Recognition

It was recognized in 2012 as one of the top companies to watch.[4] Bouclair ranks 223 amongst Top 500 Largest Companies in Quebec,[20] Canada.

References

  1. "Peter Goldberg|Bouclair|ZoomInfo.com". Zoominfo.com. Retrieved 2015-06-29.
  2. "Canada's Best Furniture & Home Decor Store - Bouclair.com". Bouclair HOME.
  3. "Store Locator". Bouclair.com. Retrieved 2015-06-26.
  4. 1 2 "Des entreprises à surveiller en 2012". Affaires.lapresse.ca. Retrieved 2015-06-26.
  5. "Bouclair Home to Focus on Omnichannel Fulfillment". Multichannelmerchant.com. Retrieved 2015-06-26.
  6. "De local à mondial: Bouclair, de fil en aiguille vers la déco". Affaires.lapresse.ca. Retrieved 2015-06-26.
  7. McGovern, Sheila. "Business-talk Radio." The Gazette [Montreal] 7 Mar. 1998: C3. Print
  8. Gray, Alan D. "Bouclair's Family Ties." The Gazette [Montreal] 15 Nov. 1993: C3. Print.
  9. "Bouclair opens". Thecoast.ca. Retrieved 2015-06-26.
  10. "SNAP Moncton - Bouclair Home Opened in Moncton". Greatermoncton.snapd.com. Retrieved 2015-06-26.
  11. "SNAP St. John's - Bouclair Home Grand Opening". Snapstjohns.com. Retrieved 2015-06-26.
  12. "Grand Opening of Bouclair Home in Edmonton: The Destination for HOME FASHION. SMART VALUE". Marketwired.com. Retrieved 2015-06-26.
  13. 1 2 "Bouclair and Bed, Bath and Beyond to open stores in Regina". Metronews.ca. Retrieved 2015-06-26.
  14. Kevin Mills. "Marshalls, London Drugs and Bouclair Home to open in May at Highstreet". Abbynews.com. Retrieved 2015-06-26.
  15. "Bouclair délaisse les tissus pour la déco et le meuble". Canoe.ca. Retrieved 2015-06-26.
  16. "9 new stores including Marshalls and Bouclair to open at Grasslands in Regina". Ckom.com. Retrieved 2015-06-26.
  17. "Atelier Bouclair - Furniture for every room". Bouclair.comw. Retrieved 2015-06-26.
  18. "atelier". Virtualpaper.com. Retrieved 2015-06-26.
  19. "Shop by Product - Modern Furniture and Accents". Bouclair.com. Retrieved 2015-06-26.
  20. "LesAffaires.com Profil de l'entreprise: Bouclair". Lesaffaires.com. Retrieved 2015-06-26.

[1]

  1. "Home Decor Store|Bouclair". Bouclair.com. Retrieved 2015-06-26.
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