BTVI

BTVI
Launched 2016
Country India
Language English
Broadcast area India and International
Headquarters Parijat House, Dr. E Moses Road, Worli Naka, Mumbai, India
Formerly called Bloomberg TV India, Bloomberg UTV, UTVi
Website
Availability
Satellite
Airtel (India) Channel 383
Big TV (India) Channel 485
Dish TV (India) Channel 598
Sun Direct (India) Channel 555
Tata Sky (India) Channel 524
Videocon d2h (India) Channel 385
Cable
InCablenet (India) Channel 389

BTVi, formerly known as Bloomberg TV India, Bloomberg UTV and UTVi, is a 24-hour English news channel in Business-Economy genre run by Business Broadcast News Pvt. Ltd (BBNPL). The news channel's coverage ranges from latest news on Business, Industry, Markets, Stocks verticals to Economy, Policy, Baking, Technology, Telecom and Personal Finance. The Channel disseminates real time news through multiple platforms like television, web and mobile.

History

UTVi English business news channel was announced by UTV in April 2008 along with a content deal for ABC News through Disney-ABC International Television (Asia Pacific).[1] Bloomberg also took a stake in the channel in 2008.[2]

In late 2009, UTVi had rebranded as Bloomberg UTV as UTV had switch to Bloomberg for additional content.[3] Reliance Group purchased UTV's stake in 2012 causing another rebranding to Bloomberg TV India.[2]

On August 1, 2016, the channel was rechristened as BTVi from Bloomberg TV India after the licensing agreement between Business Broadcast News and Bloomberg LP came to an end. Earlier in January, both Business Broadcast News and Bloomberg had decided not to renew their licensing agreement, ending a seven-year-old partnership.[4]

References

  1. ↑ "UTV to launch English business news channel UTVi by April-end". Exchange4media. Mumbai. April 3,2008. Retrieved May 24, 2017. Check date values in: |date= (help)
  2. 1 2 "Bloomberg and Business Broadcast News end their media licensing deal". Business Standard India. 23 January 2016. Retrieved May 24, 2017.
  3. ↑ Daswanl, Mansha (December 2009). "The Numbers Game". TV Asia Pacific - ATF Edition. WSN, Inc. p. 4. Retrieved May 24, 2017 – via issu.
  4. ↑ Laghate, Gaurav (August 1, 2016). "Bloomberg TV India rechristened as BTVi - The Economic Times". The Economic Times. Retrieved May 24, 2017.
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