Beme

Beme Inc.
Private
Industry Technology
Social media
Founded 2014 (2014) in New York City, New York, United States
Founder Casey Neistat
Matt Hackett
Headquarters 368 Broadway, Suite 201, New York City, New York, United States
Area served
 Worldwide
Key people
 Casey Neistat (CEO)
Matt Hackett (CTO)
Products Beme
exitpoll.live
Number of employees
 50+
Parent Independent (2014–2017)
CNN (2017–present)
Website beme.com

Beme Inc. (/ˈbiːm/) is a multimedia company founded by Matt Hackett and Casey Neistat, a popular vlogger and short film maker on YouTube.[1][2] Beme Inc. is the creator of the mobile application Beme. On November 28, 2016, CNN announced that it would acquire Beme.[3] The news network intended to invest in the company and create a new brand focused on a young audience.[4] The Beme application was officially shut down on January 31, 2017.[5]

Business

On July 28, 2015, Casey Neistat confirmed a US$2.6M seed round led by Lightspeed Venture Partners[6] and VaynerRSE.[6]

At TechCrunch, in May 2016, Neistat informed that they had raised a total of US$6M and had 11 full-time employees (10 technical, 1 responsible for social media). He also reported that burn rate was under around US$180k per month and that his salary was US$0.[7]

CNN acquisition

On November 28, 2016, CNN announced the acquisition of Beme for a reported $25 million. [8] On November 29, 2016, Matt Hackett, co-founder of Beme, announced via an email to its users that the Beme app would be shutting down on January 31, 2017.[9] Since the shutdown of the app, it was announced that CNN intended to use the current talent behind Beme to work on a separate start-up endeavor. Beme's current team will retain full creative control of the new project which is slated to release in the summer of 2017.[10] Beme have also brought on other internet stars such as the host of Vsauce 3, Jake Roper, as Head of production, who features prominently in Beme's co-founder, Casey Neistat's vlogs.[11]

References

  1. ↑ "Casey Neistat's Video App Avoids the Artificial Self-Image - artnet News". artnet News. Retrieved 2016-01-15.
  2. ↑ "Casey Neistat - Youtube".
  3. ↑ Spangler, Todd (28 November 2016). "CNN Acquires Social-Video Startup Beme, Co-Founded by YouTube Star Casey Neistat". Variety.
  4. ↑ Etherington, Darrell (28 November 2016). "CNN buys Casey Neistat’s Beme app, brings the YouTuber in-house". Tech Crunch.
  5. ↑ "beme". beme. Retrieved 22 December 2016.
  6. 1 2 "Beme - Funding RoundSeed - CrunchBase". CrunchBase. Retrieved 2016-01-15.
  7. ↑ TechCrunch (2016-05-10), Casey Neistat's YouTube Life, retrieved 2016-10-25
  8. ↑ Perlberg, Steven (November 28, 2016). "CNN Buys Casey Neistat’s Video App Beme". Wall Street Journal. ISSN 0099-9660. Retrieved December 4, 2016.
  9. ↑ Hackett, Matt (November 28, 2016). "Beme is Shutting Down, But Our Work Is Just Starting". Medium. Retrieved December 4, 2016.
  10. ↑ "i sold my company to CNN". 30 November 2016. Retrieved 3 February 2017.
  11. ↑ "CNN update". Youtube. Casey Neistat. 5 July 2017. Retrieved 9 July 2017.
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