Azzi Glasser

The Perfumer's Story by Azzi Glasser

Azzi Glasser (born January 1970)[1] is a British perfume designer.[2] Glasser was born in North London and spent her early years in India.[3] She launched her career in perfumery when she joined CPL Aromas in 1991 from there branching out to form her own companies, Agent Provocateur Parfum Ltd in 1999[4] INA Crystals in 2007, Family Three in 2001, Bella Freud Parfum in 2013 and The Perfumer's Story, by Azzi Glasser in 2015

Early life

Born in North London, Glasser spent four years in India from 1971-1975.[4]

CPL Aromas

In 1991 Glasser joined CPL Aromas, a perfume house in Hertfordshire.[4] There she trained to understand the chemical behavior of raw materials and thrived on the creative side of the role. At the age of 23 she became commercial director.[5] leading to her role as global commercial director for the perfume house.

Agent Provocateur

In 1999 Glasser co-founded Agent Provocateur Parfums with Joseph Corre and Serena Rees, launching her first retail perfume ‘Agent Provocateur’.[6] It won the Fifi 2001 award for best new female fragrance in limited distribution, together with a special award for creative imagery.[7] Launched in 60 countries, Glasser and the team went on to create a bath and body collection which together with new additions to the fragrance led to the launch of the ‘House of Parfums’.

Family Three

In 2001 Azzi founded Family Three, which creates fragrances for fashion designers, beauty brands, actors, musicians and artists,[8] such as Helena Bonham Carter, Jude Law, Kylie Minogue, Tom Hardy, Noomi Rapace, Orlando Bloom and Johnny Depp.[9] She also works with Andre Balazs on scents for his hotels, such as the Chiltern Firehouse.[10][11] Azzi also created the scent for The Brompton Club London (now Ramusake).

INA Crystals

In 2007 Glasser collaborated with make-up artist Mary Vango creating a skincare range.[3] Customers include Helena Bonham Carter, Sharleen Spiteri, Victoria Beckham, Kate Moss, Kylie Minogue, Sadie Frost, Alison Mosshart.[12]

The Perfumer’s Story By Azzi

In October 2015, Azzi released her first collection of 11 limited edition men’s, women’s and unisex fragrances from her back catalogue in collaboration with retailer Harvey Nichols.[13] Under the moniker, The Perfumer’s Story, this was the first time that Glasser made these ground-breaking fragrances, many from her iconic client portfolio, available at retail.[14] Glasser launched five perfumed candles.

2016 saw The Perfumer's Story brand expand the retail offering into the Conran Shop (UK, Paris, Tokyo), Net-A-Porter.com (UK, US, Asia), Liberty London, and Fortnum and Mason London.

Bespoke Atelier By Azzi Glasser

Having made bespoke perfumes for Hollywood celebrities and other high profile clients,[14] Glasser has brought this service to a wider audience. Private appointments are available to book through her website and via Harvey Nichols personal shopping and are strictly by appointment only. Consultations for the tailor-made fragrances take place within Glasser's fragrance studio at her private residence.

Glasser's approach is to capture the client’s character personality and style in the fragrance.[15][16] She then composes an exclusive perfume for them, in a crystal bottle engraved with the name and formula number.

Bella Freud Parfum Limited

Bella Freud Parfum is a company created by Freud and Glasser in 2013.[17]

The Bella Freud Parfum collection, launched in 2014, includes four Eau de Parfums: Je t'aime Jane, Ginsberg is God, 1970 and Signature.[18][19]

Personal life

She is married to Dan Glasser, a photographer, and they have two sons.[20][21]

References

  1. ↑ "Azzi GLASSER - Personal Appointments (free information from Companies House)". Beta.companieshouse.gov.uk. Retrieved 10 May 2017.
  2. ↑ Hill, Emma. (September 2015). "Scents of Identity". Centurion Magazine.
  3. 1 2 Gray, Marianne. (2013), "Perfumery Is Capturing The Essence Of Famous Names". Ham & High Magazine.
  4. 1 2 3 Rushton, Susie. (19 December 2002). "A Nose For It". “ The Independent Review.“
  5. ↑ Edwards, Sally. (May 2015). "Azzi Glasser". “ Blag Magazine. “
  6. ↑ Reinhold, Emma. (September 2015). "Scent of Seduction". Asia Spa Magazine.
  7. ↑ Herdman, Sophie. (May 2012). "Azzi Glasser". Psychologies Magazine.
  8. ↑ Collins, Georgia. (August 2015). "Scent of a Woman". Vogue Australia.
  9. ↑ Jacobs, Bel. "What's new: Charlotte Tilbury, Azzi Glasser and 'Bud' Crosthwait". Bel Jacobs Website.
  10. ↑ Rosen, Jamie. (April 2015). "On A Personal Note". Town & Country Magazine.
  11. ↑ Skidmore, Maisie. "A love letter to beautiful bathrooms". Another Magazine. Another Magazine.
  12. ↑ Williams, Tessa. (March 2010). "Sweet Smell Of Success". Scotland On Sunday.
  13. ↑ Thomas, Katie (5 October 2015). "The Perfumer's Story by Azzi". Tatler. Tatler.
  14. 1 2 Moulton, Nicola. (December 2015). "What's your poison?". Vogue Magazine.
  15. ↑ "Making scents: the perfumers bottling London". Evening Standard. 5 November 2015. Retrieved 13 May 2016.
  16. ↑ "Would You Spend £15,000 On A Fragrance?". Vogue UK. Retrieved 13 May 2016.
  17. ↑ "Bella Freud's New Perfume Trio". Elle. 20 July 2015. Retrieved 13 May 2016.
  18. ↑ Kwon, Bora. (October 2014). "The Taste Makers". Because Magazine.
  19. ↑ Grinnell, SunHee. "British Import: Bella Freud". Vanity Fair. Retrieved 13 May 2016.
  20. ↑ Kate Mikhail. "Kate Mikhail meets perfumer Azzi Glasser | Fashion". The Guardian. Retrieved 10 May 2017.
  21. ↑ Janet Christie (8 December 2015). "How to smell like a movie star". The Scotsman. Retrieved 10 May 2017.
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