Amaret Records

Amaret Records
Parent company MGM Records from 1972
Founded 1968 (1968)
Status Defunct
Genre Various
Country of origin United States
Location Hollywood, California

Amaret Records was a record label that operated between 1968 and 1973.[1] Among the artists that had their recordings released on the label were hard rock group Crow, Country singer Judy Lynn and singer Mrs Miller.[2][3][4]

Background

The label was located on Highland Avenue, Hollywood, California.[5] It was formed by Kenny Myers in 1968 who had left Dot Records and its subsidiary Acta Records in August that year to form the new label. Ronnie Granger formerly of Capitol Records was brought in as sales and promotion director.[6]

Overseas distribution was handled by London Records. Australian distribution was handled by Astor Records. South African and Spanish distribution were handled by Gallo and Hispavox respectively.[7] By November 1968, he has 30 domestic distributors lined up. The non-exclusive duplication rights for reel-reel, eight-track and cassette were assigned to Ampex.[8] In an article in an April 1971 issue of Billboard, Myers said that all of the label's releases would be lyric oriented. He felt that people wanted to get back to the basics. He also said that this was the era of the writer and songs, where songs that were being bought were the ones that concentrated on the message rather than any particular instrumental approach. He used the film Love Story as an example of having a message that everyone could understand.[9]

By 1973, the label was bankrupt.[10]

Artists

Other early artists on the label included rock group New Life and the bubblegum rock acts of Ginny Tieu and Tom & Jerry. There was a pop-rock group from Chicago called Raintree Minority, a pop singer Lilith O'Leary, Triangle a western blues group and Johnny Cymbal. There was also Mrs Miller.[11] 1970, looked to be a busier year, according to an article in the August 1 edition of Billboard Magazine, the label was putting an emphasis on increasing outside production, and within the next 90 days, a plan to double the number of outside packs. Part of that effort in expansion was the proposed signing of artist Gil Bernal under the production of Joe Porter and Jerry Styner. There was also the signing of a two-man rock act called Honk.[12] There was also some potential promise with Nick Anthony, an artist referred to in Billboard as possibly "another Tom Jones" who had the album High Voltage released.[13] In 1972, Judy Lynn had her single "Winterwood" which was a departure from her previous country sound to a more pop MOR sound.[14]

Catalogue (Selective)

Albums

References

  1. 45-sleeves.com AMARET OZ Labels and Company Sleeves 1969-1972 Labels
  2. The Music Lover's Guide to Record Collecting by Dave Thompson Amaret
  3. Beach Morning Journal October 25, 1973 B, County Fair To Feature Judy Lynn
  4. The World's Worst Records: Volume One: An Arcade of Audio Atrocity by Darryl W Bullock Page 76
  5. Billboard November 7, 1970 Page 67
  6. Billboard November 9, 1968 Page 3 'Baby' Bows Myer's Firm
  7. Billboard September 6, 1969 Page 10 Myers Banks on 9 Acts, Producers to Phsh Label
  8. Billboard November 9, 1968 Page 3 'Baby' Bows Myer's Firm
  9. Billboard April 10, 1971 Page 8, Amaret Keys Its Product To Lyric-Oriented Policy
  10. 45-sleeves.com AMARET OZ Labels and Company Sleeves 1969-1972 Labels
  11. Billboard September 6, 1969 Page 10 Myers Banks on 9 Acts, Producers to Phsh Label
  12. Bliiboard August 1, 1970 Page 72 Amaret in 'Outside' Spree
  13. Billboard November 7, 1970 Page 50 Special Merit Picks
  14. The Ledger March 17, 1972 10E, His Hangup Is Country Music By Doug Davis, Ledger Columnist
  15. Global Dog Productions Amaret Album Discography
  16. Billboard November 14, 1970 Page 41 New Album Releases ARTIST - Title - LABEL & Number A
  17. Global Dog Productions Amaret Album Discography
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