Ajay Devgn FFilms
 | |
| Private | |
| Industry | Entertainment |
| Founded | 2000 |
| Founders |
Ajay Devgan, Veeru Devgan |
| Headquarters | Mumbai, Maharashtra, India |
Key people |
Veeru Devgan, Veena Devgan, Ajay Devgan, Kajol Devgan, Anil Devgan |
| Products | Films |
| Services |
Film production Film distribution |
| Owner |
Ajay Devgan, Kajol |
| Parent | Devgan Entertainment Software Limited |
| Subsidiaries | NY VFXWAALA |
| Website | ADF-(NY Vfx) |
Ajay Devgn FFilms, also known as ADF, is an Indian film production and distribution company established by actor Ajay Devgan in 2000. Based in Mumbai, it mainly produces and distributes Hindi films.
In 2015, Ajay Devgn has also started a Vfx company called NY VFXWAALA[1] named after his kids, Nysa and Yug.[2]
History
In 2000, ADF released its first film, Raju Chacha. The film starred Devgan himself as the lead actor and his wife Kajol as the lead actress. Raju Chacha received mixed reviews but grossed Rs 82.5 million at the box office.
In 2008, Devgn co-produced the drama U Me Aur Hum, which marked his directorial debut. Devgn also played the lead role in the film, sharing the screen again with Kajol. The film was written by Devgn himself and three other writers. Critical reception was generally positive, with Taran Adarsh giving the film 4 out of 5 stars and describing it as "A well-made, absorbing love story that's high on emotional quotient".
In 2009, Devgn released his home production All the Best: Fun Begins, which was directed by Rohit Shetty and starring Ajay Devgn, Sanjay Dutt, Fardeen Khan, Bipasha Basu and Mugdha Godse.[3] The film was released on 16 October 2009, and received positive response from critics. It was rated a hit in India, and is the ninth highest grossing Bollywood film of 2009.
In 2012, Devgn starred in Rohit Shetty's romantic action comedy film Bol Bachchan, which was a joint production by Shree Ashtavinayak Cine Vision Ltd and also featured Abhishek Bachchan, Asin and Prachi Desai in lead roles. The film, made on a budget of ₹700 million (US$11 million),[4] is an official remake of the popular 1979 film Gol Maal. The film was released on 6 July 2012 in around 2,575 screens worldwide with 2,700 prints. It received mixed reviews from critics but enjoyed a good opening at the box office.[5] The film supposedly created a record for its advance bookings.[6]Bol Bachchan has become one of the highest-grossing Bollywood film of all time in India.[7] Box Office India declared the film as a "hit"[8] and it grossed ₹1,580 million (US$25 million) worldwide.[9]
That same year Devgn starred in Ashwni Dhir's romantic action comedy film, Son of Sardaar, which was a joint production by Viacom 18 Motion Pictures, also featuring Sanjay Dutt, Sonakshi Sinha and Juhi Chawla in lead roles. The film was released on 13 November 2012. Whilst having competition with the Yash Raj film Jab Tak Hai Jaan, Son of Sardaar managed to do very well at the box office worldwide.[10] Box Office India rated Son of Sardaar as a hit, and an average grosser in the overseas markets.[11][12] It went on to gross ₹1.5 billion (US$23 million) worldwide.[9]
In 2014, ADF produced Singham Returns. In 2016 Devgan started Shivaay which is to be the most expensive film of his production.[13]
In June 2017, it's reported that ADF will make a Television serial based on the life of Baba Ramdev and his success with Patanjali Ayurved.[14]
Vfx (2015-present)
In October 2015, Devgn also started Visual effects company called NY VFXWAALA named after his kids, Nysa and Yug. Apart from home productions, his VFX team has been involved with many major movies like Prem Ratan Dhan Payo, Tamasha, Bajirao Mastani, Dilwale and Force 2.[15]
Production
- Films
 |
Denotes films that have not yet been released |
- VFX
References
- ↑ "NY VFX"
- ↑ "Ajay Devgn kick starts NY VFXWAALA, a division of Ajay Devgn Films"
- ↑ "Trailer Preview and synopsis of All The Best – Fun Begins Movie"
- ↑ "'Bol Bachchan' crosses Rs 50 crore mark". ibnlive.in. 10 July 2012.
- ↑ Bol Bachchan Has Good First Day
- ↑ "Bol Bachchan gets record advance bookings". The Times Of India. 6 July 2012. Retrieved 10 July 2012.
- ↑ "Fastest to the Century: Barfi! In 17 Days". Boxofficeindia. 9 October 2012. Retrieved 9 October 2012.
- ↑ "Box Office Earnings 06/06/12 – 12/07/12 (Nett Collections in Ind Rs)". boxofficeindia. Archived from the original on 20 January 2011.
- 1 2 "Top Ten Worldwide Grossers 2012". Boxofficeindia. Retrieved 17 January 2013.
- ↑ "Ajay Devgn takes on Shah Rukh Khan!". Daily News and Aanlysis. 23 January 2012. Retrieved 24 January 2012.
- ↑ "Jab Tak Hai Jaan SUPER HIT Son of Sardaar HIT". boxofficeindia. Retrieved 24 November 2012.
- ↑ "Jab Tak Hai Jaan BLOCKBUSTER Son of Sardaar AVERAGE". Boxofficeindia. Retrieved 28 November 2012.
- ↑ "Shivay to be Ajay Devgn Productions' most expensive film"
- ↑ "Ajay Devgn to make a biopic on the life of Baba Ramdev"
- ↑ "Visual effects: Here's how Ajay Devgn is the common link between 'Bajirao Mastani' and 'Dilwale'"
- ↑ "Ajay Devgn’s 'Sons Of Sardaar' poster becomes a talking point"
- ↑ "Ajay Devgn has a hand in the making of Ranveer Ching"