WXXL

WXXL
City Tavares, Florida
Broadcast area Greater Orlando
Branding XL 106.7
Slogan "Live Life. Love Music."
Orlando's #1 Hit Music Station
Frequency 106.7 (MHz) (also on HD Radio)
First air date February 12, 1969 (as WLBE-FM)[1]
Format Top 40 (CHR)
ERP 100,000 watts
HAAT 251 meters
Class C1
Facility ID 29569
Transmitter coordinates 28°33′33.5″N 81°35′38.2″W / 28.559306°N 81.593944°W / 28.559306; -81.593944
Callsign meaning XXL, abbreviation for "Double Extra Large"
Former callsigns WLBE-FM (1969-1975)
WDGM (1975-1977)
WHLY (1977-1987)
WCAT-FM (1987-1988)
WHLY (1988-1990)
Owner iHeartMedia, Inc.
(AMFM Radio Licenses, L.L.C.)
Sister stations WFLF, WJRR, WMGF, WRUM, WTKS-FM, WYGM
Webcast Listen Live
Website XL1067.com

WXXL (106.7 FM, "XL 106.7") is a Top 40 (CHR) radio station licensed to Tavares, Florida, USA. It primarily serves the Greater Orlando metropolitan area. The station is currently owned by iHeartMedia, Inc., broadcasting from its Maitland studio and transmitting from Winter Garden.

History

It first began broadcasting in 1969 under the call sign WLBE, as a MOR-format radio station. The station first gained noticed as a Top 40 radio station in the mid 1980s as Leesburg-licensed WHLY-FM, using the moniker "Central Florida's Y-106." Among the personalities at the station in this era were Shadow, who hosted a music-intensive morning show, and program director Rick Stacy, now at WOCL "105-9 Sunny FM".

By 1987, adult-focused Top 40 WBJW "BJ105" remained the ratings and revenue leader in Orlando, and Y-106 was still viewed as a teen and young-adult station. This resulted in the shift in call letters to WCAT-FM and the nickname "The Cat," in a failed attempt to woo older listeners. The WHLY call letters returned, but the damage had been done. Furthermore, the rise of dance music, early hip-hop, hair bands and adult rock compounded the station's struggles. The station began broadcasting under the "WXXL" callsign in 1989 as it was to become Orlando's new CHR radio station for the Central Florida area.

Former logo of the radio station

The original morning show for WXXL was "Doc and Johnny in the Morning", later "The XL Morning Zoo with Doc and Johnny", starring Jeffrey "Doc Holliday" Duncan and Johnny Magic.

The morning show was a staple of the station from 1990 through 2007, when Jeff resigned and jumped ship to Cox Radio, initially taking over the morning show at K 92 FM before taking a talk radio show on WRSO.

Programming

Johnny has remained at WXXL, initially with Jayde Donovan until she moved to WPOI in Tampa to coincide with their jump to the CHR format. Jayde eventually moved to WPLJ in New York as part of "The Todd And Jayde Morning Show".

Johnny currently headlines the WXXL morning show as "Johnny's House" with co-hosts Laura Diaz, Brian Grimes and Sondra Rae.[2]

In recent years, WXXL has started bringing club disc jockeys in to mix music during late nights, and on Friday night beginning at rush hour. WXXL is also Orlando's station for On Air with Ryan Seacrest and American Top 40.

WXXL is consistently one of the top Nielsen-rated stations in the Orlando market, typically competing with WOMX-FM, a Hot AC station. WQMP, which switched from rhythmic contemporary to CHR in 2014, also competes with WXXL in the market, though it has never matched WXXL's ratings.

References

  1. ↑ WXXL-FM 106.7 Tavares. CFLRadio.net. Central Florida Radio. Retrieved on June 24, 2011.
  2. ↑ http://www.johnnyshouse.com/main.html

External links

This article is issued from Wikipedia - version of the Saturday, January 30, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.