Trend (magazine)

Trend
Categories Business magazine
Frequency Monthly
Circulation 47,248 (2013)
Publisher Verlagsgruppe NEWS
Year founded 1969 (1969)
Company Verlagsgruppe NEWS
Country Austria
Based in Vienna
Language German
Website trend

Trend is an Austrian monthly business magazine headquartered in Vienna. The magazine is one of the oldest publications in its category in the country.

History and profile

Trend, based in Vienna, was established in 1969 by Oscar Bronner,[1][2][3] being the first independent business magazine in Austria.[4]

In 1974 the magazine was sold to the Verlagsgruppe NEWS which still owns it.[3][5] It is published monthly[6][7] with a size of 210 x 280 mm.[5] The magazine targets senior executives, entrepreneurs and decision-makers[5] as well as Austria's intelligentsia.[4] It is among the pioneers of investigative journalism in the country[4] and publishes a list of Best Workplaces in Austria.[8]

Circulation

In the mid-1980s Trend had a circulation of 72,000 copies.[9] The monthly had a circulation of 68,000 copies in 2003.[6] Its circulation was 50,000 copies in 2007.[10] The publisher announced in 2010 that the circulation of the magazine was 60,067 copies.[5] The circulation of the magazine during the first half of 2013 was 47,248 copies.[11]

See also

References

  1. ↑ "profil". Euro Topics. Retrieved 7 October 2013.
  2. ↑ "Despite Everything: The Oscar Bronner Story". Deutsches Haus. Retrieved 15 October 2013.
  3. 1 2 "Oscar Bronner, "Standard"-Gründer, im Porträt". Kleine Zeitung. 13 January 2013. Retrieved 15 October 2013.
  4. 1 2 3 Charlotte Natmeßnig (2006). "Business Press in Austria" (Conference Paper). Helsinki.fi. Retrieved 12 December 2014.
  5. 1 2 3 4 "Trend" (PDF). Bleispa. Retrieved 15 October 2013.
  6. 1 2 "Media Markets: Austria Country Overview". Russian Telecom. August 2004. Retrieved 1 January 2015.
  7. ↑ Eric Solsten, ed. (1994). Austria: A Country Study. Washington: GPO for the Library of Congress. Retrieved 23 March 2015.
  8. ↑ Charles J. Fombrun (2007). "List of Lists: A Compilation of International Corporate Reputation Ratings" (PDF). Corporate Reputation Review 10 (2): 144–153. Retrieved 30 December 2014.
  9. ↑ Dick Hendrikse (March 1986). "It Pays to Regionalize". Folio: the Magazine for Magazine Management. Retrieved 16 August 2014. – via Questia (subscription required)
  10. ↑ Anne Austin et. al. (2008). "Western Europe Market & Media Fact" (PDF). ZenithOptimedia. Retrieved 8 April 2015.
  11. ↑ "List of represented titles. Magazines" (PDF). Publicitas International AG. Retrieved 29 October 2014.
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