TradeKing
Private | |
Industry | Financial Services |
Founded | December 2005 |
Headquarters | Fort Lauderdale, Florida, U.S. |
Key people |
Donato A. Montanaro, CEO Richard J. Hagen, Jr. President & COO Thomas A. Desmond, Chief Financial Officer |
Products | Stocks, options, ETFs, bonds, mutual funds, forex, financial advising services, online brokerage, IRA accounts, investment services |
Website |
www |
TradeKing is a discount online brokerage firm, providing online trading tools for self-directed investors to buy and sell stocks, options, bonds and mutual funds via electronic trading platforms or by phone. TradeKing was founded in 2005 and has offices in Fort Lauderdale, Florida and subsidiary offices in Charlotte, North Carolina.
History
The company was launched in December 2005 offering online brokerage services for active stock and option traders. The firm was an early user of social networking for investors and traders, offering free blog support and other Web 2.0-based tools to registered members and account holders since the firm’s inception.[1][2][3]
In July 2007, TradeKing released the Options Playbook,[4][5][6] a primer for options trading explaining common options trading strategies (or “plays”) in jargon-free terms.
On May 15, 2012, TradeKing and Zecco.com, announced they had agreed to merge their businesses.[7]
Awards and rankings
TradeKing was ranked the #1 discount broker in 2006 and 2007[8] by SmartMoney, the Wall Street Journal's business magazine.
In SmartMoney's 2008, 2009, and 2011 surveys, TradeKing finished top-four overall.[9][10][11] The firm earned the maximum five stars for customer service in 2008, 2010[12] and 2011.
TradeKing earned four stars in Barron's five-years running (2007–2011) in Barron's Annual Survey of Best Browser-Based Online Brokers.[13][14][15][16][17]
TradeKing earned four stars and finished fourth overall in the StockBrokers.com 2011 Online Broker Review and was also recognized as having the Best Investor Community.[18] In 2012, they earned four stars, a sixth place finish, and Best Investor Community.[19] For 2013, TradeKing earned three and a half stars, a sixth place finish, and Best Investor Community as well as Most Innovative Broker.[20] In 2014, they placed tenth with a three and a half star rating and won #1 Trader Community.[21]
Consumer Reports also ranked TradeKing third out of 19 brokerages reviewed in an independent survey conducted in May 2007.[22]
See also
- Comparison of online brokerages
- List of social networking websites
- List of stock market indices
- Financial market
- Options broker
- Penny stock
- Stockbroker
References
- ↑ “MySpace for Traders”, Business Week, September 10, 2007.
- ↑ "Cyber Traders Turn to Blogging", August 21, 2007, Reuters video.
- ↑ “Investors share tips, track records online, July 12, 2007, USA Today.
- ↑ Characteristics and Risks of Standardized Options, NYSE Alternext US LLC et al., 1994 (updated 2008).
- ↑ Matt Krantz, “Better Know Your Option Options”, USA Today, November 16, 2007.
- ↑ Jeffrey M. Laderman, “A Playbook for Traders”, Business Week, November 5, 2007.
- ↑ http://tradeking.mediaroom.com/index.php?s=30774&item=128467
- ↑ "Online Stock Investing: Manage and Trade Stocks", SmartMoney, July 10, 2007.
- ↑ "SmartMoney's Annual Broker Survey", SmartMoney, May 20, 2008.
- ↑ "SmartMoney's 2009 Broker Survey", SmartMoney, May 19, 2009.
- ↑ Tarquinio, J. Alex (2011-05-06). "The 2011 Broker Survey: Who Tops the List?". MarketWatch.com. MarketWatch. Retrieved 2015-09-16.
- ↑ TARQUINIO, J. ALEX. http://www.smartmoney.com/invest/markets/SmartMoneys-Annual-Broker-Survey-23119/. Retrieved 20 May 2010. Missing or empty
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(help) - ↑ Theresa W. Carey, "The Best Online Brokers – Tools of the Trade", Barron's March 5, 2007.(password-protected)
- ↑ Theresa W. Carey, "Making It Click: Annual Ranking of the Best Online Brokers", Barron’s, March 17, 2008.
- ↑ Theresa W. Carey, "Blue Chips ", Barron’s, March 16, 2009.
- ↑ Carey, Theresa (2010-03-15). "Newest Trading Play: Screen Savings". Retrieved 2010-05-15.
- ↑ Carey, Theresa (2011-03-12). "Making the Right Connection". Barron's. Retrieved 2012-05-28.
- ↑ "2011 Online Broker Review", January 18, 2011.
- ↑ "2012 Online Broker Review", February 21, 2012.
- ↑ "2013 Online Broker Review", February 19, 2013.
- ↑ "2014 Online Broker Review", February 18, 2014.
- ↑ Herb Weisbaum, "Want to be your own broker? Here's some help: Consumer Reports gives high marks to Firstrade, E*Trade, TradeKing", MSNBC, April 30, 2007.