The Lean Startup
 | |
| Author | Eric Ries |
|---|---|
| Country | United States |
| Language | English |
| Genre | Business, Non-fiction, Entrepreneurship |
| Publisher | Crown Business (USA) |
Publication date | 2011 (USA) |
| Media type | Print (Hardcover) |
| Pages | 336 p. (US hardcover edition) |
| ISBN | 0307887898 |
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses is a New York Times best seller by Eric Ries.[1][2][3] It elucidates the business strategy of the same name that aims to change the way that companies are built and new products are launched.[4][5]
Background
Ries developed the idea for the Lean Startup from his experiences as a startup advisor, employee, and founder.[6][7][8] His first startup, Catalyst Recruiting, failed because they did not understand the wants of their target customers, and because they focused too much time and energy on the initial product launch.[9][10] After Catalyst, Ries was a senior software engineer with There, Inc., which had a failed expensive product launch.[9][10]
Although the lost money differed by orders of magnitude, the failures of There, Inc. and Catalyst Recruiting share similar origins, with Ries stating that "it was working forward from the technology instead of working backward from the business results you're trying to achieve."[5] Ries began to develop the lean startup philosophy from these experiences, and from others observed by working in the high-tech entrepreneurial world.[10][11]
Examples
Companies cited by the book as practicing their ideas include Alphabet Energy of California.
Reception
On October 2011, The Lean Startup debuted at #2 on the New York Times Best Seller list, with CNBC stating that it had, "already [become] a must-read for any entrepreneur."[2] Amazon listed the book as one of their Best Business Books of 2011, and as of June 2012, the book has sold 90,000 copies.[12][13]
References
- ↑ Zwilling, Martin. Top 10 Ways Entrepreneurs Pivot a Lean Startup. Forbes. September 16, 2011.
- 1 2 Wellons, Mary Catherine. Startup Lessons From a Pro: Eric Ries on ‘The Lean Startup’. CNBC. September 19, 2011.
- ↑ Feldman, Jonathan. How To Innovate Like A Startup. InformationWeek. June 15, 2012.
- ↑ Ries, Eric (2011). The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses. Crown Publishing. p. 103. ISBN 978-0-307-88791-7.
- 1 2 Roush, Wade. Eric Ries, the Face of the Lean Startup Movement, on How a Once-Insane Idea Went Mainstream. Xconomy. July 6, 2011.
- ↑ Lohr, Steve. The Rise of the Fleet-Footed Start-Up. The New York Times. April 24, 2010.
- ↑ Solon, Olivia. Interview: Eric Ries, Author Of The Lean Startup. Wired. January 17, 2012.
- ↑ Eric Ries. Business Week.
- 1 2 Loizos, Connie. “Lean Startup” evangelist Eric Ries is just getting started. Reuters. May 26, 2011.
- 1 2 3 Venture Capital: Eric Ries, author of "The Lean Startup". YouTube. November 21, 2009.
- ↑ Wealth Front. Advisors to Weathfront. Wealthfront Inc.. 2012.
- ↑ Greenwald, Ted. Upstart Eric Ries Has the Stage and the Crowd Is Going Wild. Wired. May 18, 2012.
- ↑ Best Books of 2011: Business & Investing. Amazon.