The Incredible, Edible Egg

"The Incredible, Edible Egg" is a well-known marketing slogan for the American Egg Board.

It was created in 1977 by the advertising agency Campbell Mithun.

In 2012, after over 20 years, a new version of the jingle has aired on radio and television and a video of the jingle sung by the egg farmers and their families can be seen on YouTube, Facebook and Xbox Live (via advertisements on the U.S. Xbox 360 Dashboard). It will also be promoted via a contest where Facebook users can upload their own version of the new jingle for the chance to win prizes, including an iPad, an iPod Touch 5G with a speaker system and $400 in iTunes Gift Cards, an iPhone 5, an Xbox 360 console with Kinect and a 12-month supply of eggs.[1]

References

  1. ↑ http://www.sacbee.com/2012/10/09/4895231/americas-egg-farmers-bring-back.html

External links


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