StormFlower
StormFlower | |
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StormFlower promotional ad (2014) | |
Fragrance by Cheryl | |
Type | Women's fragrance |
Notes | |
Top notes |
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Released | 21 August 2014 |
Label | SAS&Company |
Website |
cherylfragrances |
StormFlower is the debut fragrance promoted by British singer-songwriter Cheryl, released on 21 August 2014.
Background and development
In May 2014, Cole announced her plans to release her first fragrance.[1][2] She further announced the scent's name as StormFlower, after unveiling the fragrance's promotional ad.[1][2]
Packaging and scent
StormFlower's promotional campaign was directed and shot by photographer Rankin.[3]
Release
Promotion
Cole launched StormFlower on 23 July 2014, at a launch party in central London.[3][4] A television advert was unveiled in July 2014 to promote the fragrance.[5]
Response
StormFlower broke sales records following its early release to The Perfume Shop, outselling rival scents from Rihanna, Britney Spears and One Direction.[6]
Products
The products for StormFlower:[7]
- Eau de Parfum 30ml
- Eau de Parfum 50ml
- Eau de Parfum 100ml
- Shimmering Body Lotion 150ml
- Luxury Body Wash 150ml
See also
References
- 1 2 Eames, Tom (7 May 2014). "Cheryl Cole to release debut fragrance StormFlower". Digital Spy. Hearst Corporation. Retrieved 7 May 2014.
- 1 2 Shenton, Zoe (7 May 2014). "Cheryl Cole shares sneak peek from debut StormFlower fragrance shoot". Daily Mirror (Mirror.co.uk). Trinity Mirror. Retrieved 7 May 2014.
- 1 2 Chester, Jason; Ojomu, Nola (23 July 2014). "'It's every girl's dream!' Cheryl Fernandez-Versini wears bridal inspired gown as she celebrates the launch of her tropical debut fragrance". Daily Mail (Mail Online). Daily Mail and General Trust. Retrieved 23 July 2014.
- ↑ Campbell, Tina (24 July 2014). "Cheryl Cole launches perfume with new husband Jean-Bernard Fernandez-Versini by her side". Metro (Metro.co.uk). DMG Media. Retrieved 24 July 2014.
- ↑ Cole, Emily (23 July 2014). "Cheryl Cole unveils advert for debut fragrance StormFlower – watch". OK! (OK.co.uk). Northern & Shell. Retrieved 23 July 2014.
- ↑ Martin, Lara (28 August 2014). "Cheryl Fernandez-Versini's StormFlower perfume breaks records". Nat Mags (Reveal.co.uk). Hearst Corporation. Retrieved 28 August 2014.
- ↑ SAS&Company. "Cheryl Fragrances – Shop – The Range". Cheryl Fragrances. Retrieved 29 August 2014.
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