Solve (advertising agency)
 | |
| Industry | Advertising Agency |
|---|---|
| Founder |
John Colasanti Corey Johnson Eric Sorensen Hans Hansen |
| Headquarters | Minneapolis, United States |
| Website |
www |
Solve is an independent advertising and branding agency based in Minneapolis, Minnesota. The agency was founded in late 2011 by CEO John Colasanti, President Corey Johnson and Executive Creative Directors Eric Sorensen and Hans Hansen. Prior to founding Solve, Colasanti and Johnson held executive leadership positions at Carmichael Lynch, while Sorensen and Hansen served as creative directors at Fallon Worldwide.[1]
Solve clients include Bentley Motors,[2][3] True Value Hardware,[4] Porsche,[5] Galbani,[6] Organic Valley,[1] Medifast,[1] Abu Dhabi Commercial Bank,[7] Orbea,[1] Shopko Stores,[8] Founders Brewing Company[9] and the Epilepsy Foundation of Minnesota.
Recognition
- 2013 – Solve earned a Silver Award in Advertising Age's "Small Agency Of The Year" competition.[4]
- 2014 – Solve won a Gold Effie Award for its "Become Yourself" campaign for client Medifast.[10][11]
- June 2014 – Solve was named one of the 15 most effective independent ad agencies in North America for 2014 by PSFK and Effie Worldwide.[12]
- November 2014 – Solve was recognized as one of "The 15 Fastest-Growing Independent Agencies in the U.S."[13]
- January 2015 – Solve CEO John Colasanti named among Ten Business Leaders to Watch.[14]
- August 2015 – Solve's "The Blank Video Project" challenged the value of a YouTube view, a metric widely associated with success by agencies and marketers alike.[15]
- October 2015 – Solve was named a national digital "Small Agency of the Year" finalist by iMedia.[16]
References
- 1 2 3 4 Nelson, Todd (20 January 2013). "Purpose drives Minneapolis ad agency Solve and its clients". Star Tribune.
- ↑ "Accounts and People of Note in the Advertising Industry". The New York Times. 15 September 2013.
- ↑ "Minneapolis ad agency wins Bentley Motors account". Minneapolis / St. Paul Business Journal. 10 September 2013.
- 1 2 Morrison, Maureen (5 August 2013). "Small Agency of the Year, Midwest, Silver: Solve". Advertising Age.
- ↑ Monllos, Kristina (27 August 2014). "Porsche Adds Third Shop to Agency Roster". Adweek.
- ↑ Kennedy, Clare (10 March 2015). "Marketing firm Solve scores account with French cheese giant". Minneapolis / St. Paul Business Journal.
- ↑ "Solve Completes Abu Dhabi Commercial Bank Rebrand". LBBOnline. 18 November 2013.
- ↑ "Minneapolis ad firm named agency of record for Shopko - Minneapolis / St. Paul Business Journal". Minneapolis / St. Paul Business Journal. https://plus.google.com/115058816124972466715/. Retrieved 2015-10-28. External link in
|publisher=(help) - ↑ "BIZ DEV: Founders Brewing Company Names Solve As AOR". www.mediapost.com. Retrieved 2015-10-28.
- ↑ "2014 Effie Awards North America Winners & Finalists" (PDF). current.effie.org. 2014.
- ↑ "2014 Effie Awards North America Winners" (PDF). current.effie.org. 2014.
- ↑ "PSFK Top 15 Most Effective Independent Agencies North America 2014". www.facebook.com/psfk. 2014.
- ↑ "Get to Know the 15 Fastest-Growing Independent Agencies in the U.S.". blog.hubspot.com. Retrieved 2015-10-29.
- ↑ "Innovators, change agents, entrepreneurs: Here are 10 Minnesota business leaders to watch in 2015". Star Tribune. Retrieved 2015-10-29.
- ↑ "How This Agency's Completely Blank 4-Minute YouTube Video Got 100,000 Views". AdWeek. Retrieved 2015-10-28.
- ↑ "Finalists announced for the 2015 iMedia Agency Awards". MarketWatch. Retrieved 2015-10-28.
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