Society Brand

Society Brand
Private
Industry Consumer Goods
Founded 1902 (originally called Alfred Decker & Cohn)
Defunct 1952
Headquarters Chicago, Illinois
Area served
 United States
Key people
 Alfred Decker
(Chairman of the Board) (President)
Products Textile - Apparel Clothing
Number of employees
 2,200 (1930)
Slogan "For Young Men and Men who Stay Young"

Society Brand is the name of a line of suits manufactured by Alfred Decker & Cohn of Chicago. The company was founded in 1902[1] by Alfred Decker and Abraham Cohen.[2] The company incorporated in 1919.[1]

After 1913, the company was located in The Alfred Decker & Cohn building (subsequently known as the Society Brand Building) at 416 South Franklin Street in Chicago. The building was built in 1912-1913 by Graham, Anderson, Probst and White.[3]

The company advertised extensively in various magazines and newspapers, using the slogan For Young Men and Men who Stay Young. The example shown is from a 1913 ad in Collier's Magazine.

Society Brand Clothes Colliers advertisement from October 4, 1913

In 1919, Society Brand started delivering some of its merchandise to retailers outside of Chicago via two dedicated airplanes (Curtiss Jennies) [4][5] that had the name "Society Brand Clothes" painted prominently on the fuselage.[5] Service included nearby cities in Illinois, Indiana, and Wisconsin. [4] Operations ceased in 1920.[6]

Society Brand was acquired by Hartmarx in 1952.

References

  1. 1 2 Moody's Industrial Manual. Moody's Investor Service. 1930.
  2. ↑ Leonard, John William (1917). The book of Chicagoans : a biographical dictionary of leading living men and women of the city of Chicago (1905). Chicago: A.N. Marquis.
  3. ↑ Chappell, Sally A Kitt (1992). Architecture and Planning of Graham, Anderson, Probst and White, 1912-1936: Transforming Tradition. University of Chicago Press. p. 94. ISBN 0226101347.
  4. 1 2 "Clothing Manufacturer Establishes Air Service to Retailers". Flying (Flying Association, Incorporated) 8: 634–635. August 1919.
  5. 1 2 Scamehorn, Howard Lee (2000). Balloons to Jets: A Century of Aeronautics in Illinois, 1855-1955. SIU Press. p. 208. ISBN 0-8093-2336-2.
  6. ↑ Kent, Dave. "An Abridged History of Chicago Municipal Airport and Chicago Midway Airport" (PDF). Retrieved 15 July 2013.
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