Skoob

Skoob
Web address www.skoob.com.br
Slogan O que você anda lendo?
(English: What have you been reading?)
Available in Brazilian Portuguese
Users 2.200.000
Created by Lindenberg Moreira
Launched 2009
Alexa rank
8,242[1]
Current status Online

Skoob is a collaborative social network for Brazilian readers, launched in January 2009 by developer Lindenberg Moreira.[2] Without advertising, the site became a meeting point for readers and writers who exchange tips about books and organize meetings in bookstores. The network allows interaction with other social networks like Twitter and Facebook, as well as popular e-commerce stores in Brazil, such as: Saraiva, Americanas.com and Submarino.[3]

Skoob's name comes from the English word 'Books' spelled backwards. Through free registration, the user creates a profile showing what books they are reading, have read, want to read, rereading and books that the user is no longer reading, thus forming a "virtual bookshelf". Missing titles can be added by users. They can also share their views on the books through assessments and reviews. On January 27, 2012, a survey was released that indicates that Skoob had more than 1.200.000 users.[4]

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