Scripted (company)

Scripted
Founded San Francisco, California
Headquarters 379A Clementina Street, San Francisco, California
Industry Freelance Marketplace, Internet
Services Freelance Writing
Subsidiaries Scripped
Slogan(s) Expert Writers in Every Subject from Traditional to Unexpected
Website scripted.com
Registration Required
Users Over 80,000
Available in English
Launched May 11, 2011
Current status Active

Scripted is an online marketplace that allows businesses to hire freelance writers for blogs, articles, and bulk social media posts. Located in San Francisco, co-founders Sunil Rajaraman and Ryan Buckley launched Scripted as a byproduct of their scriptwriting company Scripped.[1] Scripted pays freelance writers a flat rate to create articles, press releases, website copy, social media posts, blog posts, and copywriting for various clients. According to Techcrunch, Scripted has a pool of more than 80,000 freelancers as of November 2011, with 80% of those writers U.S. based.[2] The company also ranks as one of the top five largest writer communities on the Internet.[3]

History

Scripted is administered by co-founders CEO Sunil Rajaraman and CFO Ryan Buckley. Before officially changing their focus from screenwriting to freelance writing in November 2011, Rajaraman and Buckley founded Scripped in 2008, an online company specializing in screenplay services. On March 29, 2010, Scripped announced a merger with screenwriting competitor Zhura. Rajaraman remained the merged company's Chief Executive Officer.[4] Then, in May 2011, Rajaraman and Buckley launched offshoot site Scripted.com. In November 2011, it started with $700,000 in seed funding from investors Crosslink Capital, Shopzilla CIO Jody Mulkey, and LiveOps founder Douglas Feirstein.[5] In February 2012, a new seed financing round resulted in an additional $150,000 led by former Redpoint Ventures Executive-in-Residence David Wu.[6] The company recently partnered with Dana Brunetti and Kevin Spacey’s company Trigger Street Productions to introduce its new publishing website ShowWatcher.[7]

Features

Scripted attempts to offer freelance writing service to businesses.[8] Writers are grouped by area of expertise and given access to any job listed within that area. Scripted’s standard writing services include Facebook posts, tweets, short, long, and standard blog posts, press releases, video scripts, website pages, copywriting, email newsletters, white papers, and articles.[9] Businesses may generate topics on their own, or have writers on Scripted pitch ideas to them.[10]

Criticism

Scripted has been criticized for offering white papers that are too short and unsuited to the task.[11] In addition, Scripted has been accused of having slow turnaround times and being poorly managed.

See also

References

External links

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