102.5 Radio Pembrokeshire
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| City of license | Narberth |
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| Broadcast area | Pembrokeshire |
| Slogan | Great Music and Local News |
| Frequency | 102.5 MHz, 107.5 MHz (Fishguard and Tenby) DAB: 12D Mid and West Wales |
| First air date | 14 July 2002 |
| Format | Adult Contemporary |
| Audience share | 22.3% (March 2011, ) |
| Transmitter coordinates | 51°53′57″N 4°51′59″W / 51.8992°N 4.8665°WCoordinates: 51°53′57″N 4°51′59″W / 51.8992°N 4.8665°W |
| Owner | Town and Country Broadcasting |
| Website | 102.5 Radio Pembrokeshire |
Radio Pembrokeshire is an Independent Local Radio station serving Pembrokeshire in west Wales. The station is owned and operated by Town and Country Broadcasting and broadcasts from studios in Narberth.
History
The prelude to Radio Pembrokeshire was Haven FM, which broadcast on 107 FM from a small makeshift studio at Bethany Chapel in Pembroke Dock during the summer of 1999. The first 30-day trial broadcast of Haven FM went down well with the residents of Pembroke, Pembroke Dock and Neyland. During the second stint of broadcasting in November/December 1999, the station was encouraging listeners to send in letters and cards to Haven FM to prove their case for a local station to the Radio Authority (now part of Ofcom), which issued all commercial radio broadcast licences in the UK.
Following two further trial broadcasts (a maximum of four broadcasts were permitted) during 2000, Haven FM went off air from their small studios in December 2000, quietly confident that they had secured enough of a mandate to win the licence not only to broadcast permanently to Pembroke & Pembroke Dock, but to the whole county of Pembrokeshire.
In November 2001, Haven FM beat off two other rival applications from More FM and Real Radio. They were awarded an eight-year licence which would expire in July 2010. The station broadcasts to the majority of the county of Pembrokeshire on 102.5 FM at high power from the Haverfordwest transmitting station near Woodstock, and to Fishguard and Tenby from separate low power transmitters in each town, both on 107.5 FM.
Following a local competition, the winner renamed the station to 'Radio Pembrokeshire' to reflect the fact that it was to broadcast countywide, and not just a small area around the Cleddau Estuary. The original location for the station was to be in the centre of Pembrokeshire's county town, Haverfordwest, but following problems in securing premises, a suitable building was found at the Old School Estate in Narberth, some nine miles to the east of Haverfordwest and near the border with neighbouring Carmarthenshire.
After seven months of planning, building studios and training staff the station was finally launched on 14 July 2002.
Ownership & Management changes
On 21 August 2006, it was reported that managing director Keri Jones, along with all the remaining local directors and shareholders would leave the station which Jones founded with local businessman Stephen Cole as Haven FM (Pembrokeshire) Ltd in November 2000. Jones has since moved to the Scilly Isles and has launched his own community radio station, Radio Scilly. The shares of Jones and the other local directors in Haven FM (Pembrokeshire) Ltd were sold to Town & Country Broadcasting Ltd.
The company now owns and operates six local radio stations across south Wales including:
Martin Mumford (formerly of Brunel FM in Swindon) is the group managing director.
Presenters
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News staff
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External links
- Official website
- Town & Country Broadcasting
- Radio Pembrokeshire on Facebook
- Radio Pembrokeshire on Twitter
- Radio Pembrokeshire station launch
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