Rodale, Inc.

Rodale, Inc.
Founded 1930
Founder J. I. Rodale
Country of origin United States
Headquarters location Emmaus, Pennsylvania
Publication types Magazines, Books
Official website www.rodaleinc.com
Men's Health magazine, published by Rodale since 1988
Runner's World magazine, published by Rodale since 1971

Rodale, Inc. is an American publisher of health and wellness magazines, books, and digital properties.[1] Rodale is headquartered in Emmaus, Pennsylvania and maintains a satellite office in New York City, on Third Avenue.

Rodale publishes some of the best-known health and wellness lifestyle magazines, including Men's Health and Prevention. It is also one of the largest independent book publishers in the United States. The company has published a collection of bestsellers, including An Inconvenient Truth and Eat This, Not That.

History

J. I. Rodale founded Rodale Inc., in 1930. He was a partner with his brother Joseph in Rodale Manufacturing, which produced electrical switches. Joseph moved Rodale Manufacturing to Emmaus, Pennsylvania to take advantage of favorable local taxes, while J. I. dabbled in publishing. In 1942, Rodale started Organic Farming and Gardening magazine. It taught people how to grow better food without using chemicals in the soil. Today, Organic Gardening is the best-read gardening magazine in the world.[2] In 1950, Rodale introduced Prevention, a health magazine.

In 1971, J. I. Rodale died during a taping of The Dick Cavett Show, and his son, Robert D. Rodale (1930–1990), took over the company’s leadership. On September 20, 1990, Robert Rodale was killed in a car accident during a business trip in Russia. Today, a park in Upper Macungie Township, Pennsylvania, is named in his honor.

Following Robert Rodale's death, his wife, Ardath Harter Rodale (1928–2009), became chairman and chief executive officer of the company. In 2000, Steven Pleshette Murphy joined the company as president and chief operating officer, and was named president and CEO in 2002.[3] On June 18, 2007, Ardath Rodale stepped down as chairman, and her daughter, Maria, was named chairman. Ardath remained a member of the company’s board and took over the new title of Chief Inspiration Officer. On September 1, 2009, Murphy stepped down as President and CEO. Maria Rodale, granddaughter of company founder J.I. Rodale and daughter of previous chairpersons Robert Rodale and Ardath Rodale, succeeded Murphy as CEO.[4]

Products

Magazines

Selected books

RodaleNews.com

RodaleNews.com was officially launched on Earth Day, April 22, 2009 with the tagline “where health meets green".[5] RodaleNews.com provides news and information to help readers improve their health while making a positive impact on the environment. The site includes daily news articles, videos, and in-depth topic pages. RodaleNews.com Editor-in-Chief and Rodale Chairman Maria Rodale authors the blog titled Maria’s Farm Country Kitchen.

Rodale and The Biggest Loser

In 2005, Rodale partnered with Reveille, producer of the NBC television show The Biggest Loser. The partnership has produced:[6]

Custom Content

Rodale Grow is the custom content agency division of Rodale, Inc. providing content across all platforms and in all formats for a wide range of clients.

Philanthropy

References

  1. "Global reach statistics for Rodale, Inc". Hcp.com. 2008-08-19. Retrieved 2014-01-16.
  2. "On Gardening: Words Do Describe these Christmas Gifts". Yakima Herald. December 2008.
  3. "BusinessWeek May 2002". Businessweek.com. 2005-01-09. Retrieved 2014-01-16.
  4. "Business Week July 2009". Mediaweek.com. 2014-01-10. Retrieved 2014-01-16.
  5. "RodaleNews.com launch". Forbes. April 22, 2009.
  6. "Reuters Sep 2008". Reuters.com. 2008-09-08. Retrieved 2014-01-16.
  7. "Biggest Loser Club". Diets in Review. Retrieved 2014-01-16.
  8. Allbusiness - Biketown
  9. NewYork Times August 2006
  10. "Findarticles". Findarticles. Retrieved 2014-01-16.
  11. "New York Restoration Project". Nyrp.org. Retrieved 2014-01-16.
  12. "Greenworks: Rodale Institute". Greenworks.tv. Retrieved 2014-01-16.
  13. "Reuters Sept 2008". Reuters.com. 2008-09-29. Retrieved 2014-01-16.
  14. "Reuters June 2008". Reuters.com. 2008-06-02. Retrieved 2014-01-16.

External links

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