OKR

OKRs stands for Objectives and Key Results. It is a method of defining and tracking objectives and their outcomes.

Its main goal is to connect company, team and personal objectives to measurable results, making people move together in right direction. A big part of OKRs is making sure each individual knows what's expected of them at work. OKRs are kept public in front of everyone so teams move in one direction and know what others are focusing on.

Implementation

Objectives are what the organization or individual want to accomplish, and are typically subjective/qualitative.[1] Key results are concrete, specific, and measurable. They describe how you will accomplish the related objective, and measure whether you accomplished the objective or not.[2]

Google suggests that employees should achieve about 70% of their OKRs each quarter.[3]

History and usage

OKRs were invented at Intel, and made popular by John Doerr.[4] OKRs are used today by many companies, including Google,[5] LinkedIn,[6] Twitter,[7] and Zynga.[8]

Industry

A number of vendors offer solutions for modeling and tracking OKRs.[9]

References

  1. Wodtke, Christina. "The Art of the OKR". Retrieved 2015-07-10.
  2. "How to Make OKRs Actually Work at Your Startup". First Round Review. Retrieved 2015-07-10.
  3. Edwards, Douglas (2011). I'm Feeling Lucky: The Confessions of Google Employee Number 59. Houghton Mifflin Harcourt. p. 55. ISBN 0547416997.
  4. Levy, Steven (2011). In The Plex: How Google Thinks, Works, and Shapes Our Lives. Simon & Schuster. pp. 162–3. ISBN 978-1-4165-9658-5.
  5. Klau, Rick (2013-05-14). "How Google sets goals: OKRs". Google Ventures.
  6. "The Management Framework that Propelled LinkedIn to a $20 Billion Company". First Round Review. Retrieved 10 January 2014.
  7. Wagner, Kurt. "Following Frat Party, Twitter’s Jack Dorsey Vows to Make Diversity a Company Goal". recode. Vox Media, Inc. Retrieved 3 November 2015.
  8. "Are You a C.E.O. of Something?". The New York Times. 30 January 2010. Retrieved 11 January 2014.
  9. "OKR vendors". Enterprise Gamification.

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