Nedeljnik

Nedeljnik

Editor-in-chief	Veljko Lalic
Categories	Newsmagazine
Frequency	Weekly
First issue	December 28, 2011
Company	NIP Nedeljnik
Country	Serbia
Language	Serbian
Website	www.nedeljnik.co.rs

Nedeljnik (Serbian Cyrillic: Недељник) is a weekly newsmagazine published in Belgrade, Serbia.

Since October 2012 Nedeljnik has been published by an independent group of journalists, who are also the magazine’s founders.

Circulation

Initially, Nedeljnik was published as a weekly supplement to the Press daily newspaper, recording sales of 100,000 copies per edition. Following its independence from Press, Nedeljnik has quickly reached the first place among the news magazines in Serbia. Its current circulation is between 25,000 and 30,000 copies, while it sells around 20,000 copies.

It is the only newsmagazine in Serbia registered at the Audit Bureaux of Circulations (ABC) Serbia, which verifies and reports facts about circulations of publications and the related data.^[1]

Magazine profile

The publishers of Nedeljnik consider its primary audience to be urban and educated people. There is particularly large popularity/interest for the interviews with the world leaders/influencers, which have been, for years, ignored in Serbia. Nedeljnik published interviews with Lech Walesa, Noam Chomsky,^[2] Steve Forbes, Michael Bloomberg, Carla del Ponte, Romano Prodi, and similar. Nedeljnik also interviewed the most influential Serbian politicians and intellectuals, and provided reports such as the ‘confession’ of Boris Tadić^[3] in Visoki Dečani or the first national interview of the then newly appointed President of Serbia, Tomislav Nikolić.

One of the most popular columns in the magazine is OTVORENO (open), which invites prominent people, intellectuals and politicians to write their views and commentaries. So far, the Prime Minister of Serbia Ivica Dačić, in the New Year’s edition, wrote about new Serbian patriotism and kept diary twice during his state visits (once from Washington and the other time from the Olympic Games in London), Serbian President Tomislav Nikolić wrote a diary from Rome,^[4] there was a text by the President of the Republic Srpska Milorad Dodik, but also other leading people in business, culture and science.

References