Michael Smith (PR consultant)

Michael (Mike) Smith is one of Australia's top crisis managers. He currently runs his own media relations company "Inside Public Relations" which was founded in 2001. He was the editor of The Age from 1989 to 1992. He was a John S Knight Journalism Fellow at Stanford University in California in 1986–87. He is a Fellow of the Australian Institute of Management. He has been called by The Australian "The Master of Spin".[1][2][3][4]

References

  1. ↑ Shasha Pavey, “Spinning the media: PR insiders on their ‘return on investment”, Crikey, 23 March 2010
  2. ↑ Michael Smith biography by The Drum
  3. ↑ Main Street with the ABC's Peter Ryan, 11 March 2014
  4. ↑ Vanessa Burrow, “Crisis busters: Expect the unexpected”, The Age, 16 June 2007


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